Q What was the number of Indian visitors to NZ in 2019? Which were key market segments?
Pre-Covid, international visitors contributed close to USD 17.5 billion each year towards New Zealand’s economy. Indian arrivals to New Zealand had demonstrated a strong growth, with holiday arrivals doubling between 2015 - 2019. As of March 2020, before international borders were closed, the total YE arrivals from India into New Zealand was 67,395, with holiday visitors contributing to 40 pc of total Indian arrivals. Indian travellers have a preference to travel in New Zealand’s autumn and spring seasons, providing valuable economic contribution to the tourism industry outside the peak summer season in New Zealand.
Tourism New Zealand’s key target segment in India is independent professionals – people aged between 2554 years. These include honeymooners, and couples who travel with other family members like siblings and friends.
How has the revival from India been?
Since New Zealand borders fully reopened only in August, we are awaiting arrival data and insights on Indian travellers at this stage.
What is your target for this year and also for 2023?
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