Verve - June 2017

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This month, our annual power list celebrates feisty achievers who have pushed the envelope and excelled in sporting arenas — be it race tracks, badminton and tennis courts, mountain slopes or cricket fields. All these achievers have dominated news cycles and media in spaces usually reserved for men and have over time redefined the way India looks at sports and sportswomen.

Ted-Time Stories

Parmesh Shahani returns to the acclaimed conference as a Senior Fellow, and shares notes from his Vancouver diary.

7 mins

Hungry For More

While both humility and arrogance involve power, arrogance only contains a semblance of it, a fleeting thing…. It is humility which makes it true and lasting, says Madhu Jain.

4 mins

Everyday Luxury

If you’re on a hunt for a bag for all seasons, feast your eyes on Vitasta’s expansive range that is as modern as it is utilitarian.

1 min

Going With The Grain

A tribute to the fabric that lies at the heart of Burberry’s heritage, the DK88 collection conjures up a sense of occasion.

1 min

Optical Outing

Fendi’s latest short film Girl’s Secret tells the story of a fictional Marie Antoinette and promises to leave fashionistas lusting for a decadent night out with their gang of girls

1 min

At The Cutting Edge

Many creative works appeal to us by tapping into the visual and cultural cues that dominate our sensorial universe. Bhavna Kakar traces how new mediums — and, in particular, technological developments — impact their reach and interpretation

6 mins

Sounds Of Music

The clarion call for many a revolution manifests in the form of a protest song. From being the mouthpiece of the freedom struggle to securing a firm spot in the current indie scene, Nittal Chandarana traces the journey of ‘movement music’

5 mins

My Flaws, My Self

Vulnerability is not a weakness; in fact, it’s quite a strength. When we reveal our true selves, we come closer to bringing purpose and meaning to our lives, opines Gauri Shinde

3 mins

A Fitting Mantra

Healthy living is a state of mind, not a habit to be cultivated. Jewellery designer Farah Khan Ali says that treating one's body right is the secret to feeling good.

3 mins

Courting Glory

Her tall frame, often clad in its trademark yellow outfit, holds the attention of spectators as she battles it out in national and international tourneys, her play often interspersed by expressive cries and pumping of fists. The quiet and shy PV Sindhu has, over the years, successfully morphed into an aggressive sportsperson who leaves nothing to chance. Shraddha Jahagirdar-Saxena air-dashes to Hyderabad to spend time with the badminton superstar, who, after Rio, has become the darling of the nation

7 mins

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Verve Magazine Description:

Going towards its 26th year now, Verve has been at the vanguard of the lifestyle industry in India since its inception. Being India's first fashion and luxury monthly and targeted as the spirit of today’s woman, it celebrates the interests of the multifaceted contemporary global Indian, including fashion,beauty and style, glamour, arts and culture, travel and wellness. The editor and publisher, Anuradha Mahindra, has received top billing in Avenue Asia's list of Indians involved in the media.

More than just a magazine that reports and interprets, Verve is a catalyst for conversations around contemporary Indian culture in the world, and these conversations take place between the pages of the magazine, on the internet as well as through several Verve-organized offline event initiatives:

Verve is a magazine about the international Indian woman who rubs shoulders with the world with confidence and élan. She belongs to a high-income group and is well aware of the latest trends and styles, be it in fashion, the arts, cuisine or world events. Verve appeals to the intelligent, urbane, educated and affluent woman. She would be 25 years of age and above. She is likely to be an independent entrepreneur or a corporate professional or a socialite. She is well-travelled, fashion conscious and appreciates luxury with a side to her that is culturally sensitive with aesthetic sensibilities. Overall a multi-faceted, stylish and glamorous woman. All in all, the Verve reader looks upon the magazine as an invaluable lifestyle resource for the best in contemporary urban Indian living.