How Turtlemint sells 10,000 insurance policies every day

The platform provides advisors with digital tools enabling them to sell multiple insurance products of different companies through one

- Mehul

Dhirendra Mahyavanshi points out that Turtlemint has been fairly active on multiple social media channels

Founded in 2015, India-born insurance platform Turtlemint has a unique online-offline model.

Dhirendra Mahyavanshi, Co-Founder, explains: “Our hybrid model empowers insurance advisors across the country with digital tools to navigate an otherwise cumbersome offline selling process at scale quickly. We have grown significantly since inception via our user-friendly and innovative digital platform.”

MOBILE APP, SEAMLESS SELL

One of the main reasons why Turtlemint has been able to achieve good growth is because it has not lost sight of its overarching goal to improve insurance penetration in the country by leveraging the right technology tools. It currently has a base of approximately 3.5 million clients, which it acquired online in a short span. It sells around 10,000 policies daily. Health insurance is its fastest-growing segment which has grown by 2x in the last year and by 35% y/y in the first half of the current FY.

Turtlemint has been empowering the most important cog in the insurance ecosystem, i.e., the insurance advisor by leveraging the technology. Dhirendra explains: “Our mobile app Mintpro enables advisors to seamlessly sell the right insurance policies to their clients and also to expand their business. The pandemic has accelerated the pace of digital adoption and I am happy to say that we are already ahead of the curve when it comes to creating seamless digital solutions.”