Cable Lost—But Streamers Aren't Celebrating Yet
Bloomberg Businessweek|January 13, 2020
People have been talking about the streaming era for so long that it’s hard to imagine the tipping point just happened.
Shira Ovide
Cable Lost—But Streamers Aren't Celebrating Yet

In 2019 the rate of Americans quitting cable went from steady slide to avalanche. TV ratings continued to tumble. The three biggest U.S. entertainment titans made the jump into original streaming video, as did Apple Inc.

It’s time to really, truly declare that streaming won. Winning, though, has never looked this bad.

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