AI Causing Human Obsolescence?
Business Today Malaysia|September 2019
Artificial intelligence has transformed from a future technology into the most disruptive, revolutionary technology of the 21st century.
Dr Ieva Martinkenaite
AI Causing Human Obsolescence?

The rise of the digital footprint with more data points and the advancement of processing power have allowed AI to be deployed at scale, enhanced by breakthroughs in machine learning.

Dr Ieva Martinkenaite, Vice President of AI and IoT Business Development at Telenor Group, describes AI as the science of making machines smart.

“AI delegates more power to semi or fully autonomous machines to improve human decisions, bringing about numerous benefits including enhancing efficiency, improving productivity and solving complex problems. AI has the potential to transform every part of our society, from optimising traffic conditions or improving access to education to personalised consumer offerings on online sites,” Dr. Ieva said.

At the same time, there has been increased scrutiny on the pitfalls of AI as cases of AI misuse are brought to light. Examples that pose increasingly high concerns are deep fake videos with the aim to manipulate opinions and present false information, potentially misleading consumers.

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