During the pre-launch brief, Azman gave an overview and topline description of how Smart SBB will be implemented, as well as an introduction to Smart SBB Phase 2.
He listed the key factors that contribute to the need for Smart SBB’s implementation, including the nation’s low output of rice, farmers who are aging, low harvesting rate, limited paddy seed variety, lack of youth interest in the industry, and the lack of proper supporting infrastructure.
In 2020 when the Smart SBB was introduced, the concept was of a fusion that included two parties; farmers and industry players. This was designed to advertently remove the middleman, as the traditional method was causing much of the profits to go to these agents leaving paddy farmers fuming with little to nothing.
Denne historien er fra December 2021-utgaven av Business Today Malaysia.
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Denne historien er fra December 2021-utgaven av Business Today Malaysia.
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