F&B outlets can be a great asset to a hotel - they present an additional source of revenue, add to the bottom line, and are an attractive feature for guests. Some hotel restaurants are simply an extra venue for guests while others strive to be a part of a city’s popular restaurant list. In bigger cities that are known to have a multitude of great dining options, it can be tough for hotels to keep the local diners’ interest alive.
We talk to experts in F&B hospitality industry and find out how they generate interest amongst local diners for their hotel restaurants and ensure their local guests do not step out to dine. We understand what specific measures they take for the hotel restaurants to keep buzzing and generate revenue as they say the success of food and beverage can make or break a hotel.
Praveen Shetty – Executive Chef, Conrad Bengaluru
How best to enhance F&B outlets
Innovative concept based menus – for e.g. at the GOT event, we curated a 5-course meal to represent the five iconic scenes of the series. This was well received by the local market and put us a notch above other restaurants in the city in the culinary space.
Promote local cuisines – having regular pop-ups at the outlets to keep the local diner engaged and to offer freshness every time he/she dines with us. For e.g. we have done hugely popular ones like Mangalorean, Kerala, Abhinaya Dakshin, Karnataka, Rajyaotsava Sri Lankan.
Pairing the culinary excellence with international wines and spirits - The focus here is to unveil meats & ingredients uncommonly known to the local market. This has been well appreciated, as our guests go back with more information than they came with. We also share DIY recipes with those who join in so that goes back home and try in their own kitchens.
As a brand, one of our philosophies is to stay locally inspired. We introduce rare ingredients to the local market in our restaurants and ensuring that it is sourced from the place of origin.
From a marketing perspective – we have created different mini brand identities to keep our restaurants at the top of our mind for our customers. From set meal “Lunches at Conrad” starting at Rs. 1000 only at three of our distinct dining restaurants that cater to the corporates located within 4km radius of the hotel, to enhanced activities at the kids zone for Sunday brunch- the only longest brunch in town starting at 11 AM to 3:30 PM and conceptualising mid-week in buffets that highlight innovative grills and roasts complemented by a host of thirst-quenching cocktails and more. Promoting concepts like these across social media, radio, digital, print mediums is how we stay connected with our customers.
Denne historien er fra June - July 2019-utgaven av Food & Beverage Business Review.
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Denne historien er fra June - July 2019-utgaven av Food & Beverage Business Review.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent? Logg på
Healthy Food - An Attempt to Meet Diners' Desire
Sustainable Development Goal 3 (SDG 3), one of the 17 Sustainable Development Goals established by the United Nations in 2015, was about "Good Health and Well-being". This could be said to be an eye-opener and the source of making people aware of maintaining their health, which became more pronounced due to the Covid-19 pandemic. Consuming healthy food, since then, has become a significant - if not imperative - element in lives of almost everyone. And this healthy and nutritious food is also playing a significant role in the success of restaurants. Diners are now becoming more particular about the food they consume, making the F&B outlets offer a diverse and appealing menu of healthy food options. Ashok Malkani tries to evaluate how the restaurants and chefs are meeting this desire for nutritious food by customers and what are some of the healthy food options.
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In a concerted effort to address the pressing issue of protein deficiency among the Indian populace, the Poultry Federation of India (PFI) with support from USA Poultry and Eggs Export Council (USAPEEC) recently hosted a session held on 18th May 2024 in New Delhi, which convened leading industry experts to underscore the indispensable role of poultry protein in addressing India's nutritional challenges.
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Step into VietNom, where every corner is a canvas painted with the essence of Vietnam's charm and allure. It is indeed a sanctuary where every detail whispers tales of Vietnam's rich culture and natural beauty.
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Nowadays, we keep on hearing about power food or health food, though I doubt whether many who use these smart jargons have a clear idea about what can quantify as power food or health food. Power foods contain some magical nutrients, which have made them the hot new superstars on the health horizon.
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They are colourful, they are fruity, they are sweet, they can be tangy, and overall, they are extremely refreshing, especially in a tiring scorching summer day.
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Low in calories and fat but high in essential vitamins, minerals and water content, melons are ideal choices to beat the heat. Add this versatile fruit in your diet and stay well nourished as it will keep you hydrated.
Summer Menu Fiesta
Whether you are in a mood to have a bountiful of fresh summer W produce or a fusion of Mexican Indian delights, or a fresh take on summer coolers, there is something for every palate in chefs' well-curated summer menus.
