Print Money?
Forbes Africa|November 2017

Why would you start a business in a dying industry? Just ask Alexander Knieps.

Melitta Ngalonkulu
Print Money?

In this electronic world, many say print is dead. But Alexander Knieps, the founder of online printing company, Printulu, echoing the words of famous author Mark Twain, says reports of this death are greatly exaggerated.

“If you look at how this industry is developing, I don’t think we are moving into a paperless industry, at least not in the next 50 years. Afterwards, I don’t know. It is all about what channel is out there and whether it is affordable,” says Knieps.

We meet Knieps at an industrial park in Modderfontein, east of Johannesburg. This is where business cards, posters, postcards, and flyers are printed for thousands of companies, media houses and coffee shops across South Africa. In a matter of minutes a pile of paper flows from the printer.

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Denne historien er fra November 2017-utgaven av Forbes Africa.

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