Following the launch of the House of Suntory portfolio in India last December, Japanese whisky makers Beam Suntory has now launched its latest blend, Toki, meaning ‘time’. According to Japan’s traditional methods of blending whiskies, grain whiskies act as ‘dashi’ and are meant to accentuate the flavours of malts. Inspired by the wide variety of grain whiskies that are produced in Suntory’s Chita distillery, Shinji Fukuyo, the fourth chief blender at Suntory, reimagined its role and produced this new blend that is a balance of subtlety and refinement. In an interview with Forbes India, Fukuyo, who was born in Nagoya in 1961 and began his career at the Hakushu distillery by joining Suntory in 1984, talks about what sets Japanese whisky apart from Scotch, and how it has evolved over the years. Edited excerpts:
Q What are the most distinguishing features of Japanese whisky?
Japanese whisky is deep, mature, subtle, well-balanced, refined yet complex. We try to produce quality whisky at each distillery with detailed Japanese craftsmanship. In Japan, we have pure and clean water, and a unique climate with hot and humid summers and cold and dry winters. The harmony between Japanese craftsmanship and Japanese nature creates the distinctive characteristics of Japanese whisky. In addition, blending requires various types of component whiskies, and the two types of malt whiskies distilled at Yamazaki and Hakushu are not enough. Therefore, the distilleries are making great efforts to make various types of whiskies in a single distillery by using different distilling malts and yeasts, installing pot stills that have different sizes and shapes, ageing whisky in casks of different woods and so on. This diversity of whisky-making is also our unique craftsmanship.
Denne historien er fra December 4, 2020-utgaven av Forbes India.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent ? Logg på
Denne historien er fra December 4, 2020-utgaven av Forbes India.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent? Logg på
Home-Cooked Meal Is Now Greatly Valued
The pandemic has also brought with it an improved focus on hygiene, use of technology in dining, rise of cloud kitchens and resurgence in popularity of Indian ingredients
Paytm 3.0 - Reaching Near Breakeven In Two Years
As of 2020, Vijay Shekhar Sharma’s super app for financial services had run up losses in thousands of crores. Now, as digital payments gets yet another boost courtesy Covid-19, he’s hopeful of reaching near breakeven in two years
THE PANDEMIC HAS CAUSED WOMEN GREATER LABOUR PAIN
Covid-19 has shown that women are more likely to face the brunt of job losses than men, and find fewer opportunities when they want to resume. That apart, several have to deal with increased hours of unpaid work at home and even domestic abuse
LEADERSHIP WILL BE ABOUT SEEING THE BIGGER PICTURE
Leaders must not only guard their teams first during a crisis, but also deal with stakeholders with respect and dignity. And apart from pursuing business goals, they should remain committed to our planet and the environment
PHILANTHROPY SHOULD BE HUMBLE, BUT NOT MODEST
Apart from building a flexible and resilient framework for the future, philanthropists, civil society and the government must work in tandem so that every rupee is absorbed on the ground
INTEGRATED HEALTH CARE, TECH WILL DISRUPT SECTOR
While clinical research will get a boost, having a skilled workforce and public spending on health care will be challenges in the near term
DIGITALISATION WILL HELP IN VALUE CREATION
As the pandemic brings technology and innovation to the core of business and daily life, the next decade will see about 150 million digital-first families in India
Industry 4.0: Climate Revolution?
Augmenting sustainability alongside digital capabilities is an economic, competitive and global opportunity for India’s businesses, but regulations need to reflect intent
EV Dream Still Miles Away
Electric vehicles have remained a buzzword in India for years. But not much has moved on ground due to high upfront costs, range anxiety and charging infrastructure
Living Waters
A virus has caused us to scramble for oxygen but our chokehold on the environment is slowly strangling the very waters that breathe life into us. The virus is a timely reminder: We are merely consumers, not producers of life’s breath on this planet