Hotels need to be much more than just a place to sleep to outrank their competitors. They should be a destination, a social hub where guests can share experiences from around the world. And it is the quality of guest experience that separates them from their peers, influencing how travel reviewers rank them.
Today's rapidly advancing technologies have introduced new opportunities for hoteliers to deliver high-quality experiences to their guests beyond just standard room services and restaurant menus. Hotel owners and managers need to stay ahead of their competition, offering new ways for guests to interact with them and each other. One such innovative approach is digitising hotel amenities via a smart guest experience!
UNDERSTANDING SMART GUEST EXPERIENCE
A smart guest experience is a hotel's ability to use new-age technologies to deliver innovative solutions that improve the overall quality of their stay. This can include improving communication and interaction between guests or using intelligent tools and platforms to provide enhanced services and amenities.
UX and UI design is an essential part of enhancing hotel guest experiences as they provide the foundation for three key components that define a smart guest experience:
1. Mobility - The ability to provide a smooth and seamless transition from one device or platform to another with minimal disruption.
2. Personalisation - Tailoring services and amenities based on each guest's preferences, needs, and behaviours.
3. Analytics - Understanding guest behaviour and needs at a granular level so hotels can provide personalised, tailored experiences that drive business results.
Denne historien er fra February 2022-utgaven av Hotelier India.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent ? Logg på
Denne historien er fra February 2022-utgaven av Hotelier India.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent? Logg på
Toxicity Derailing You?
A young lady employee in Pune apparently died due to work stress. This elicited a severe backlash. Platforms are abuzz with the urban educated venting about exploitative practices, dealing with stress and a toxic work culture. Looking at this trending topic from a different angle.
The Future of Dining
Here's how to position your restaurant for long-term success.
From Smart Showers to Self-Cleaning Toilets
Innovations in hotel bath fittings are here to Stay...
A Winning Affair
The Hotelier India GM Summit & ESG Awards 2024 (Northern Region) was an evening to remember.
The Celebrity Chef Connection
Hotels are shaking and stirring up their food and beverage offerings by having celebrity chefs showcase their repertoire to serve guests new experiences.
Sleep Like A Baby
As sleep tourism gains ground, the hospitality industry is all set to ensure that guests can make the most of the movement.
Cyber Security in Hospitality
Here's how to protect your guests from digital intruders.
Untouched Trails
Rahul Uppal and Manoj Sihag, Directors, Echor Hotels Pvt Ltd, share their passion for creating travel experiences in offbeat destinations...
From Maldives to India
Stéphane Laguette, Chief Commercial Officer, Atmosphere Core, on his company's next big move: India.
"Fostering meaningful relationships is crucial"
General Manager, Conrad Bengaluru, Digvijay Singh on his management mantras, challenges as a hotel GM, advice to aspiring GMs and more...
