An ethical, authentic, and creative work culture is a high-performing one.
An organisation is a group of people working together for a common purpose. Corporate culture may be visualised as a dynamic mix of its purpose, shared values of its team members, nature of work, and the creative use of technologies to create as well as deliver products and services to customers. It is also influenced by the external environment in which it operates.
In the present context, ‘ethics’ in an organisation is not about analytical philosophy, corporate social responsibility, or whistle blowing. It is about how generally accepted human behaviour and values help in enhancing the organisational purpose.
In the prevailing digital technology-driven ecosystem, besides empowering customers, ubiquitous technologies are changing our ways of working and lifestyles. This, in turn, is directly impacting the competitive position and sustainability of business units, their cash flows, and work culture.
New reality
Globalisation and digital technologies are impacting different industries in different ways, and many firms are facing a tsunami of digital disruptions with fuzzy future scenarios.
Each business unit has a unique context, knowledge base, and skill mix, and each firm faces a different competitive challenge in the traditional as well as digital business arenas. Some of the other challenges include:
Enhanced dynamics and multifaceted local-global diversity in business arenas
Increasing pace of multi-dimensional changes within the organisation as well as in the external ecosystem
Emergence of two distinct business ecosystems—the physical world and cyberspace
Mobile-, technology-, and information-empowered customers with anytime, anywhere as well as new shopping options
Emergence of ‘information paradox’— increasing flow of information with decreasing credibility—and its impact on corporate communication, customer relations, and brands
Denne historien er fra October 2018-utgaven av Indian Management.
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Denne historien er fra October 2018-utgaven av Indian Management.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
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Trust is a must
Trust a belief in the abilities, integrity, values, and character of any organisation is one of the most important management principles.
Listen To Your Customers
A good customer experience management strategy will not just help retain existing customers but also attract new ones.
The hand that feeds
Providing free meals to employees is an effective way to increase engagement and boost productivity.
Survival secrets
Thrive at the workplace with these simple adaptations.
Plan backwards
Pioneer in the venture capital and private equity fields and co-founder of four transformational private equity firms, Bryan C Cressey opines that we have been taught backwards in many important ways, people can work an entire career without seeing these roadblocks to their achievements, and if you recognise and bust these five myths, you will become far more successful.
For a sweet deal
Negotiation is a discovery process for both sides; better interactions will lead all parties to what they want.
Humanise. Optimise. Digitise
Engaging employees in critical to the survival of an organisation, since the future of business is (still) people.
Beyond the call of duty
A servant leadership model can serve the purpose best when dealing with a distributed workforce.
Workplace courage
Leaders need to build courage in order to enhance their self-reliance and contribution to the team.
Focused on reality
Are you a sales manager or a true sales leader? The difference, David Mattson, CEO, Sandler® and author, Scaling Sales Success: 16 Key Principles For Sales Leaders, maintains, comes down to whether you can see beyond five classic myths that we often tell ourselves about selling.
