The Idea Issue
The SmartCEO|January - February 2018

5 Rapidly Scaleable Business Ideas for the Entrepreneur in You

Prem Sivakumaran
The Idea Issue

Over the years, at Smart CEO, we have narrated for our readers an undiluted, nuanced, first-account of the journeys of India’s most exciting entrepreneurs. When our content team sat down for a discussion to plan our calendar for 2018, we wanted to rejig a few things.

Most importantly, we wanted to reinvent our approach to content creation with a ‘reader-first’ approach. I would admit that over the last few years we went for a ‘founder-first’ approach, wherein the focus of a story was on the person we interviewed. Of course, we shared some brilliant anecdotes and learnings experiences from their startup journeys, but we didn’t design a story with a reader-centric mindset.

With the cover story this edition, the focus is entirely that. For the record, we haven’t interviewed any specific person for this article; Instead we mulled through several of our interviews, and captured insights from venture capital data in the US, Europe and Asia. The outcome is a collection of 5 Startup Ideas – ones if strategized and implemented well can evolve into potentially billion dollar ideas. At least, that’s what we think.

Here’s how we went about the process of picking these 5 Ideas.

We started off with a Master List of 100 Startup Ideas for the Indian Entrepreneur. We followed a simple approach; We simply listed 100 or so problems we see around us as consumers and business owners, and then explored creative solutions to these problems.

From the Master List, we picked 60 Ideas we really loved. Of course, this process was run driven by the gut of our content team rather than being datadriven.

Denne historien er fra January - February 2018-utgaven av The SmartCEO.

Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.

Denne historien er fra January - February 2018-utgaven av The SmartCEO.

Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.

FLERE HISTORIER FRA THE SMARTCEOSe alt
Filling In Two Cheque Books
The SmartCEO

Filling In Two Cheque Books

Roopa Kudva nearly celebrated a silver jubilee at CRISIL before she assumed her role as the leader of impact investment firm, Omidyar Network India. At Omidyar, parallel efforts to invest in impact-driven ventures in both not-for-profit and for-profit companies is at the core of its investment philosophy.In this chat with The Smart CEO, Roopa touches upon Omidyar’s strategy to pick and choose the right companies to bet on, alongside the factors that have contributed towards making her an impactful leader

time-read
10+ mins  |
September 2016
Are You Listening To Your Machines?
The SmartCEO

Are You Listening To Your Machines?

Augury Systems envisions taking predictive maintenance from large, niche market players to lower end markets by offering it as a SaaS-based solution. The company has developed two solutions, Auguscope Portable Diagnostics, and Halo Continuous Diagnostics, to diagnose machines based on the sounds they make.

time-read
3 mins  |
January - February 2018
Building A Bootstrapped Ed-Tech Venture
The SmartCEO

Building A Bootstrapped Ed-Tech Venture

The founders of Edureka had a simple thought while setting up the company: Find the right teacher, and any course will automatically be effective.

time-read
5 mins  |
October 2016
Insurance for the Digital Age
The SmartCEO

Insurance for the Digital Age

Accel & SAIF-backed Coverfox is making deft moves at keeping its platform digital-ready for the Millennial generation. It’s success strategies? Simplicity of product and platform which result in speedy navigation & transactions, and a paced foray into commercial car insurance for the Ubers & Olas of India.

time-read
5 mins  |
October 2016
Differentiating In The Cluttered World Of Fashion E-Commerce
The SmartCEO

Differentiating In The Cluttered World Of Fashion E-Commerce

UK-based online fashion brand, Koovs, wants to stand out amidst the ecommerce crowd by offering affordable western fashion sensibilities. The company’s CEO, Mary Turner, is clear that she’d have done well, if she occupies even 10 per cent of the Indian fashion ecommerce market, within a few years.

time-read
4 mins  |
October 2016
A Peek Into Chaayos' Strategy
The SmartCEO

A Peek Into Chaayos' Strategy

Nitin Saluja and Raghav Verma, the founders of Tiger Global-backed Chaayos, give us a glimpse into their strategy and why attention to the finer nuances of operations is at the centre of their efforts

time-read
4 mins  |
October 2016
It's A Mom's World
The SmartCEO

It's A Mom's World

Founding Years’ flagship brand, KLAY Schools, has established over 41 day care centres that function on-site or near work sites in four Indian cities. With a professional management at the helm, the company has created a templatised model that offers seamless service, agnostic of location and geography, making it easier for mothers to get back to work

time-read
6 mins  |
September 2016
The IPO Story
The SmartCEO

The IPO Story

The journey of three entrepreneurs from the ideation phase to scaling up and, eventually, a listing in the public markets.

time-read
10+ mins  |
October 2016
The Idea Issue
The SmartCEO

The Idea Issue

5 Rapidly Scaleable Business Ideas for the Entrepreneur in You

time-read
10+ mins  |
January - February 2018
Anecdotes From This Investor-turned-entrepreneur
The SmartCEO

Anecdotes From This Investor-turned-entrepreneur

In an interview with Smart CEO, Bala Parthasarathy, serial entrepreneur and investor, takes us through the various stages of his professional life, the lessons he has learnt and unlearnt along the way and his plans for MoneyTap, a consumer credit, fintech startup

time-read
7 mins  |
January - February 2018