Chat Masala!

Podcast Princess Neha Dhupia, winning all eardrums with her #NoFilterNeha, tells Nichola Pais that celebrities have become more relaxed and understand the importance of connecting honestly with audiences

 

THREE WEEKS, A MILLION STREAMS! Obviously the success of #NoFilterNeha feels wonderful. It’s the first time I’ve turned producer. I always feel that the most important thing is to focus on content. You could be creating content on any level – it has to be supreme. Most importantly, there is so much great content out there. People have such little time. Why would they actually listen to, or watch your show, over someone else’s? So it has been great. I have been lucky.

Wanting to change the game was never the intention – if you go in with that intention your way of doing it is different. The intention was always like hey, you know, if I’m sitting in my house and having a chat with a really famous friend of mine and it’s so much fun, why can’t I bring this across to people?

We don’t gossip; it’s a battle of wits between us! And that is exactly what I tried to do. When you’re doing something, the most important players in making it entertaining or interesting is to work on the content, work on the guests on the show – they were fabulous, and most importantly, work on producing content in a way that the audience loves it. So all in all, we kept those things in mind and we tried to take it forward. And it did well! We have just completed Season 1. And I can’t even start to thank the guests who have come on the show and the audience who have taken to it… it was great! We went in with the target of having a million streams by the end of the season, which is three months. And we met our target within three weeks, which was quite incredible!

AUDIO VS VIDEO