Even as other businesses are still struggling post the pandemic, the pet care industry, including the pet food and grooming markets, is booming. That’s because when it comes to their pets, parents are unwilling to skimp, even if it means cutting back on their own indulgences.
The companionship of pets provided many people with the greatest comfort through the pandemic. The lockdown not only witnessed a record-breaking adoption rate, but also saw the advent of a new generation of entrepreneurs that is revolutionising India’s luxury pet market. Pet parents are projected to spend more than ever on their fur babies, purchasing not only food but also items for their pets’ healthcare, grooming and entertainment.
PART OF THE FAMILY
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Denne historien er fra December 2022-utgaven av Femina.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
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Get Out Of Text Tension
Ravina M Sachdev shares insights on how fexting might be ruining your relationship and how it can backfire in the long run
Pick Your Patterns Of Love
Prachi Rijhwani teaches you a thing or two about how to embrace healthy dating practices
TAME THAT TEMPER
You've probably seen children sprawled out on the floor in department stores or during festive occasions. Ever pondered the reason behind their behaviour? It is called toddler aggression and here's how to handle it.
HOW YOUR PALS POWER YOUR LOVE
Prachi Rijhwani discusses the positive impact of healthy friendships on your love life
An ITALIAN AFFAIR
TOSCANO has just opened another outpost in Wakad, and Pune is all for it
MAKING IT BIG
Restaurateur DHAVAL UDESHI talks to Ravina M Sachdev about starting from scratch in hospitality and making it big
SUNDAY BRUNCHES WITH Avartana's Award-Winning Food
Enjoy a Sunday brunch with the meticulously-curated menus at concept restaurant AVARTANA at ITC Maratha, Mumbai.
Of Culture And Curry
EDDIE SCOTT, winner of MasterChef UK 2022, knew that he needed to expand the West's horizon of Indian food beyond the notion of butter chicken and curry. He tells Shraddha Kamdar how he has attempted to do it with his book Misarana
THE WAY OF THE WATER
Happy, luxurious, chic, good times are the only way to roll on a vacation. AMBIKA MUTTOO has found her new favourite spot in the Indian Ocean, and is letting you in on the secret
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All things fresh and fun in the beauty space