No other denim brand nor style has created such an indelible impression on our daily lives. youth culture and the fashion industry at large. Levi Strauss's claim to fame was quite incidental, starting out as a workwear brand before evolving into the global fashion brand it is today. 2023 marks the 150th anniversary of Levi's® 501® Jeans. An achievement few in the fashion industry can claim.
To celebrate this incredible milestone, Levi's® will be hosting a year-long celebration starting with the launch of their global campaign The Greatest Story Ever Worn'. A select group of filmmakers were commissioned to tell the story of individuals and their personal experiences wearing 501®s.
Denne historien er fra June - July 2023-utgaven av GLAMOUR South Africa.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent ? Logg på
Denne historien er fra June - July 2023-utgaven av GLAMOUR South Africa.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent? Logg på
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