An Unbreakable Bond

Celebrity model Georgia May Jagger teams up with legendary supermodel mum Jerry Hall for PANDORA's Mother's Day 2022 campaign and lets us in on their relationship

With their sandy blond hair and matching million-dollar smiles, it's clear that the family genes run strong with Jerry Hall and Georgia May Jagger. What's even more obvious is the close relationship and amazing bond that the mother-daughter duo share-something one picks up on just by looking at PANDORA's newest campaign for Mother's Day this year. Not that we expect anything else from the modelling royalty, with Hall being one of the faces that helped define 1970s fashion and Jagger having followed in her footsteps. In the intimate series of images, they are completely at ease with, and basking in the glow of affection for, each other-all while sporting the Danish jeweller's Mother's Day designs.

Showcasing a catalogue of heart-shaped motifs and infinity symbols to celebrate unconditional love, PANDORA's Mother's Day collection sees the introduction of a new series into its PANDORA Moments range.

The Family Always designs feature interlinked rings of sterling silver hand-set with cubic zirconia for that added sparkle to make Mum smile.