“Good design is obvious. Great design is transparent” - Joe Sparano.
Truly elegant design incorporates the good and the great. It has top notch functionality in a simple and uncluttered form. The product line of Scholten and Baijings is an exemplification of this very elementary principle.
Product designers today are always trying to shrink the gap between what a product does and why it exists. Their role has fast become one that makes them imagine products that don’t exist and guide them to life. Thus design has become a vital tool to re-energize a product. Husband and wife duo, Scholten and Baijings have been playing a winning game with their products since the last eighteen years.
Based in Amsterdam, the creative firm was incepted in the year 2000 and since then it has been exploiting pastels and neons, block colours, tints and tones to a degree that exceeds all others. The results packaged up in mannered patterns form grids and lines have been making a mark across retail windows globally.
Their signature and keywords are colour, rich details, transparency, coupled with hand-drawn illustrations and a combination of different materials. Scholten and Baijings share, “We use these elements to change anonymous mass production into products with a personal touch and into objects that stand the test of time.”
Their design platform is a colourful kaleidoscope that stimulates and entices the dull and the vibrant. Shifting through the shades on the canvas, we came across collections and products like the Paper Porcelain, Colour Plaid, Verreum, Colour Wood and collections for clients including HAY, Maharam and Georg Jensenin their repertoire. On being asked about their colourful views and ways of working, the couple said, “Having a basic toolkit is very handy. We think in colour. It’s not a last minute, an afterthought.”
Denne historien er fra July 2018-utgaven av Home Review.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent ? Logg på
Denne historien er fra July 2018-utgaven av Home Review.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent? Logg på
Retail Therapy - Clean Clever And Classy
In 2014, when ‘Ritz, (full name Ritika) of Iqrup + Ritz couldn’t find the right furniture for her apartment, her response was to create a contemporary design brand that valued beautiful design, expert craftsmanship and ease of accessibility.
Tastefully Inspired
HS Desiigns’ recent and complete revamp of a home speaks of modern sophistication and vernacular charm in equal parts. The best part is that the stunning masterpiece of a home, even though eye-catching is decidedly understated.
Advances In Material Science
In the construction industry, it’s probably a challenge to keep pace with leading trends. While trends have their phases, it is important to take some of them seriously. Let’s take a look at some trends and international influences that are accelerating energy efficient design.
Eco-Friendly Fenestrations
Weatherseal goes ‘green’ with its first experiential store in Hyderabad.
Faucets Faucets Faucets!
Roca launches 5 new Wall mounted Basin Mixers along with an all new range of Naia faucets.
Handcrafted Stories
Meaning ‘yellow string’ in English, Peeli Dori engages your home with its range of stationery products, fashion accessories, apparels, home accessories and art work - all adding a streak of colour to the surrounding.
A Textural Narrative
Making architectural changes before embarking on the details of furniture and design, Tejal Mathur has imparted the feel of a bungalow to this apartment in Mumbai, with a skylight enhancing the perception.
Small Products Big Design
An office in Chakan, Pune, for a manufacturer of high tech electronics for automobiles has been designed by VDGA to create an ambience which not only does justice to the quality of the work carried out within its walls, but also becomes a workspace to look forward to for the staff.
Equipped With A Vision
Equipped with a vision, the last two decades have seen Yantra windows act as an important fiddle in tuning the architectural realm. Nikhil Daswani, Associate Director, shares his views on the industry and on the road ahead.
Architecture Of The Future
With technology inching its way towards architecture, the scope of architectural trends is increasing. Advancements in building technology and access to new materials allow architects to attempt new feats in design and construction.
