How does a privately owned global travel company keep its guests and staff happy in equal measure without losing sight of profitability? Brett Tollman, chief executive officer of The Travel Corporation, shares some insights with Adeline Wong.
For a company that owns over 30 of the most recognisable brands in the tourism and hospitality industry – think Trafalgar, Insight Vacations, Contiki and Uniworld Boutique River Cruise Collection – and whose products have influenced the way we see and experience the world, most people have never heard of The Travel Corporation (TTC). Its chief executive officer, Brett Tollman, is unperturbed by the lack of recognition. “Our focus is all about each of the brands, not the holding company,” the 58-year-old explains. “Whether you are a millennial or Gen Z who is keen on Contiki holiday or a family-oriented consumer who sees the value of Trafalgar and Insight Vacations, we want you to engage with the brand of choice.”
Despite flying under the radar, there’s no discounting the fact that TTC is a significant player in the global travel industry – it serves almost two million travellers annually. Contiki specialises in group travel for the 18-35 age group. Trafalgar, the flagship brand of TTC and a leader in the guided holiday sector, is known for its cultural immersion trips. Insight Vacations attracts an older demographic with premium coaches and four- and five-star accommodations. The Red Carnation Hotel Collection features 19 luxury boutique hotels, ranging from the majestic Ashford Castle in Lough Corrib, Ireland, to Bushmans Kloof Wilderness Reserve Wellness Retreat, nestled in the foothills of the Cederberg Mountains, South Africa. Uniworld Boutique River Cruise Collection boasts 18 floating boutique hotels that sail in Central Europe, France, Russia and Egypt and more. Then there are other brands under the group’s umbrella, including AAT Kings, Destination America, Evan Evans Tours, Busabout and African Travel, catering to travellers with different budgets and interests.
Denne historien er fra August 2019-utgaven av Epicure Magazine.
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Denne historien er fra August 2019-utgaven av Epicure Magazine.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
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