Sexy, feminine lingerie labels are a dime a dozen, but one that makes such lingerie for breast cancer survivors and patients? Now that’s something truly worthy. According to Kate Low, founder of local brand Perk By Kate, she got the idea to design this special line after her label launched a campaign with Estee Lauder as part of Breast Cancer Awareness Month last year, where sales proceeds were donated to breast cancer research.
“A customer who had survived breast cancer commented that while the initiative was well-meaning, it would be so much more impactful if we made comfortable and good-looking bras that can help in the recovery process, both physically and mentally,” shares Kate.
The discovery and sampling process took four months, but Kate was not alone. She had the guidance of a breast reconstruction surgeon, as well as real feedback from customers who survived breast cancer. The line will be available for pre-order after October.
Denne historien er fra October 2021-utgaven av Her World Singapore.
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Denne historien er fra October 2021-utgaven av Her World Singapore.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent? Logg på
Is Social Media Really Necessary For Career Success?
Social media platforms are powerful job-hunting and networking tools, but if you don't use them for professional reasons or aren't comfortable posting online, don't worry - there are other ways to improve your career prospects.
PAYING IT FORWARD
When she noticed that women in developing countries were not getting the funding they deserved, Laina Raveendran Greene started Angels of Impact.
DRESSING FOR SUCCESS
Today's workplace dress codes are more varied than ever, but as the lines blur, we're left wondering: Is dressing down impacting how we show up - and how confident we feel at work?
Power Puff
This '80s skirt trend is popping up on our social media feeds and on the streets.
FIRING UP SINGAPORE'S INDIE CINEMA SCENE
Nothing makes Karen Tan, co-founder of The Projector, more happy and fulfilled than making a difference to a film-goer's experience. For her, that spells \"f-u-n\" and brings people together. In the third instalment of the \"HER WORLD, HER SPARK\" series, presented in partnership with DBS, we speak to Karen about her journey.
WILLA BELLE
ONG is intentional about building the next blocks of her career
Back For Good
Get ready we are now in the halterneck era.
Stick Sunscreen
Using sunscreen is extremely important to protect our skin from the harmful effects of the sun’s UV rays.
Beyond The 9-To-6
According to Her World's annual What Women Want survey, a staggering seven in 10 women in Singapore are willing to take a pay cut for a job that offers better perks and benefits, with a flexible work schedule being a top priority. Are employers here ready to accept flexible arrangements as part of our lexicon?
Leading Singapore's Sustainable Innovations
In this second instalment of the "HER WORLD, HER SPARK" series, presented in partnership with DBS, we speak to Oh Chu Xian, founder of deep tech start-up Magorium. Determined to make the construction sector a more sustainable one, she's revolutionising it with a new technology that turns plastic waste into sustainable building materials.
