A highlight of visiting Provence and the French Riviera is definitely a sojourn in Grasse, with its splendid 19th-century villas, grand town houses, 11th-century cathedral and old town centre. But more than that, it is the gorgeous flower fields in the countryside that draw tourists and locals alike to the region. For this town in south-eastern France, where several international luxury brands also maintain their fields of flowers, has been considered the perfume capital of the world since the 17th century. Fragrance and flavour company Robertet has had its headquarters here since 1850. One of their master perfumers and native Grassois Daniel Visintin, who’s been in the business for 45 years, has utilised his elevated sensory instincts to create a wide range of products using natural ingredients from all over the globe. During a quick tête-à-tête, Verve gets a whiff of what it takes….
Grasse, to an outsider, is most commonly associated with fields of roses, jasmine and lavender. Which floral scents are most evocative for you?
The queen of flowers, the rose, is by far the one that evokes many memories and emotions in me. I am Grassois, and very attached to my city; I have always loved to walk in the heart of the rose fields and feel all the facets of this bewitching and charismatic scent.
Do your heightened olfactory sensibilities affect other sensory experiences?
Of course! I am always looking for new kinds of sensory experiences. But I particularly like to cook, and much like with scents, I develop new flavours by modifying existing recipes and seeing how they evolve.
Denne historien er fra April - May 2019-utgaven av Verve.
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Denne historien er fra April - May 2019-utgaven av Verve.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
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Making Amends
This generation’s penchant for thoughtless consumption gets Madhu Jain roiled up, and she wonders if nature is getting its own back for our missteps…
Diamonds With Provenance
In keeping with the company’s commitment to environmental and social responsibility, Anisa Kamadoli Costa, chief sustainability officer at Tiffany & Co. and chairman and president at The Tiffany & Co. Foundation, enlightens Shirin Mehta on the efforts that make the jewellery giant an industry leader in transparency
SARTORIAL ECONOMICS
Sisters Tashi and Tara Mitra demonstrate to Akanksha Pandey how deviating from the mainstream can bend the way we think, live and dress
NOTES TO SELF
An anthropomorphized tiger’s perspective, a viscerally worded futuristic interpretation of loss, a critique of performative activism, a meta reflection on the earth’s crises. Told through different lenses, Janaki Lenin, Indrapramit Das, Keshava Guha and Roshan Ali’s stories — written exclusively for Verve — attempt to make sense of the fraught reality that we exist in today
The Eternal Optimist
As Generation X and xennials grapple with fully transitioning to conscious living, young millennials and Generation Z are leading the charge to reverse human-caused environmental damage. Sahar Mansoor, founder and CEO of the Bengaluru-based zero-waste social enterprise Bare Necessities, has a simple overarching philosophy: consume less and stay positive. Verve gets deeper into the mindset of the action-oriented earth advocate
Redemption SONGS
Indian music festivals have been demonstrating a refreshing sense of responsibility in terms of their ecological impact. Interacting with stakeholders who strive to make these large-scale events greener, Akhil Sood investigates the reasons behind the improved attitudes of audiences and the increase in corporate support.
earth hour
Crafted using nature’s elements, these dials draw inspiration from the many heterogeneous materials and hues around us.Verve turns its lens onto a mesmerising few
THE KIDS ARE ALL RIGHT
Children are holding adults accountable for both the grim future they are facing and the toll this is taking on their mental health. Madhumita Bhattacharyya initiates conversations with families of young climate activists and observes the extent to which parenting has changed in the face of catastrophe
NATURAL JUSTICE
Most of us are only just waking up to the urgency of climatic action. When the stakes are so high, what can individual action solve? Mridula Mary Paul, an environmental policy expert, is proof of the tenacity needed to effect systemic change. It’s not glamorous, and the rewards are few and far between, but that doesn’t stop her from aiming big, finds Anandita Bhalerao
Along For The Ride
Navigating Indian streets as a woman is hard enough. But what is it like while riding a bicycle? Bengaluru-based Shreya Dasgupta, a regular cyclist, speaks to five urban women about the pros and cons of this increasingly popular means of transport.