Forget broomsticks and potions: the new-age witch is socially conscious and super-stylish, and she’s taking the Internet by storm. Morgan Reardon investigates the sorceresses of social media
I HAVE A CONFESSION TO MAKE.
When I was 13, I watched The Craft for the first time while staying at a friend’s place. And so began a deep love/obsession, where for the next year I’d save all the money I made at my weekend job in a surf shop to spend on crystals, spell books and tarot cards. Much to my parents’ dismay, I declared myself a witch. I loved the ethos behind the religion, which involves a deep appreciation for nature and divine feminine power. In short we, as women, have the power to be whoever we want. What’s not to love about that?
It turns out, I’m not alone. In fact, witchcraft is becoming incredibly cool, making its way into the mainstream and finding an unlikely home on social media.
Enter Bri Luna, aka the Hoodwitch. Based in Seattle in the US, Luna is one of Instagram’s most-loved witches, with more than 290K followers. Her page is filled with visually stunning images. It’s witchcraft-meets fashion: you’ll find pictures of crystals and tarot cards, and loads of affirmations – even from Solange Knowles, telling us that no-one should steal our magic. It’s powerful and pretty, just like Luna herself – a truly wicked combination.
When I ask her what being a witch means to her, she laughs. ‘There’s no “one size fits all” way to define a witch,’ she tells me. ‘I believe every woman is a witch – and she may not even know it. To me, being a witch is more than spells and candles: it’s the freedom and power to boldly and unapologetically embrace nature, heal yourself and your community, and embrace all aspects of whoever you are – fiercely.’
Denne historien er fra September 2018-utgaven av Cosmopolitan - South Africa.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent ? Logg på
Denne historien er fra September 2018-utgaven av Cosmopolitan - South Africa.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent? Logg på
Marc Buckner
The Bachelor SA Season 2’s star is here to make you swoon. Find out why boss babes are ready to risk it all for this adventurous dog lover.
I Tested Positive For The Alzheimer's Gene At 26 Years Old
A DNA testing kit is like a crystal ball, but what if you don’t like what you see?
Basically No-One Has A 28-Day Menstrual Cycle
Brought to you by: the idea of a ‘normal’ period is a lie
For Those Times When You're Like, ‘I Love You, But You're Annoying...'
Coupledom can be hard!
How To Get Sh*t Done
Calling all procrastinators: sometimes getting started on a new project or goal can be the hardest part. Here’s how to stop putting it off and actually press go
Is Rage Bait Okay?
It has become the new engagement strategy for many brands. Companies bait their followers into engaging with their content around topics that cause outrage. But is this okay? Social -media strategists Talya Goldberg and Jabulile Dlamini -Qwesha share their views.
Is Cardio A Scam? And 7 Other Not-stupid Questions About Fitness Things
Thanks for calling 0800 -WTF- Is -This
Hold The Phone
Zozibini Tunzi is here to remind you all to Take. Up. Space. She’s rewriting the pageantry rulebook, and she wants you to join in (in a bath, wearing sparkly boots, because that’s just how we roll).
How To Tell It Like It Is *And Finally Get A Promotion*
Receiving constructive criticism on your work can be terrifying. But do it right and it can be a career game-changer.
What Makes A Compulsive Liar?
We all do it. Tell those lit t le white lies to ourselves, and others. But what about those for whom lying is a way of life? Catriona Harvey-Jenner investigates the rise of a new kind of scammer.