The three brands will offer an array of 1500 styles across categories like dresses, tops, bottoms, and footwear, as a part of the much anticipated launch.
The association will witness boohoo and Nasty Gal cater to Indian consumers for the first time, while also marking DP's reentry into the country, following the brand's acquisition by the Boohoo Group. DP offers elegant fashion for women while Nasty Gal offers trendy, distinct, and edgy looks with inspiration from vintage as well as runway trends. boohoo focuses on striking yet easy styles.
Ahead of Myntra's upcoming seventeenth edition of the End of Reason Sale, the collection from the Boohoo Group will consist of looks inspired by global trends like funky animal prints, classy florals, subtle shimmer, and dramatic glitter, across segments like dresses, tops, bottoms, and sweatshirts, among others.
Denne historien er fra January 2023-utgaven av Business Of Fashion.
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Denne historien er fra January 2023-utgaven av Business Of Fashion.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
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