Promoting F&B Outlets
Food & Beverage Business Review|December 2022 - January 2023
The Indian restaurant market which is, according to the National Restaurant Association of India (NRAI), expected to reach Rs. 5.99 crore by 22-23, is one of the fastest growing in the world. The Pandemic had affected it adversely, and the possible inflation could also impact the industry. It needs to adopt techniques to attract customers and to imbibe in them a desire to keep visiting the outlets. Ashok Malkani takes a look at some of the methods that the restaurants need to embrace to overcome the pandemic fear, which is still prevalent in the minds of the customers.
Ashok Malkani
Promoting F&B Outlets

The food & beverage industry is, after a long span of absence due to the pandemic, seeing the clients returning with family and friends, to dine in at the food & beverage outlets. However, there is still a little hesitancy on their part and the dine-in places have to win back the confidence of their clients, as far as the clients' safety is concerned. To attract more guests and for business to return to pro-pandemic days, it is felt that there is a need to assure them of their protection and wellbeing at the dine-in place.

Priyank Sukhija, MD and CEO First Fiddle Restaurant Pvt. Ltd., New Delhi, believes that the necessity to assure customer of his well being is not a phenomenon due to the pandemic. He says, "I think it would be a little unfair to say that continuous effort to attract guests is something that has started only after the pandemic. We, at First Fiddle, have always kept our patrons, current and prospective, at the centre of our ethos. Since the beginning, we've prided ourselves in offering unique experiences to our guests and constantly upgraded ourselves to ensure that they have something new to look forward to every time. In the hospitality sector, if we don't constantly reinvent ourselves, we'll soon find ourselves irrelevant, with guests moving on to the next best thing."

Anupam Dutta, Director of Operations, Miss Pinto Restaurant, Delhi, informs, "Ever since the ease of covid-19 restrictions, people have returned to F&B outlets. All customers have some pre-conceived expectations about the restaurant before they visit it. Both Food and Service are essential for delivering excellent restaurant service to your valuable customers. The Restaurant's owners, managers, and employees, all share the responsibility for ensuring that the customers are treated professionally. Good restaurant service will help in leaving an overall positive impression of an excellent dining experience"

Denne historien er fra December 2022 - January 2023-utgaven av Food & Beverage Business Review.

Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.

Denne historien er fra December 2022 - January 2023-utgaven av Food & Beverage Business Review.

Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.

FLERE HISTORIER FRA FOOD & BEVERAGE BUSINESS REVIEWSe alt
California Walnut Crop Mid-Harvest Update
Food & Beverage Business Review

California Walnut Crop Mid-Harvest Update

Fall is here, and the California Walnut Commission has provided a mid-harvest update on the 2024 walnut crop.

time-read
1 min  |
October - November 2024
Consumer Trust in Dietary Supplements Demands Third-Party Certification, Reveals NSF 2024 Report
Food & Beverage Business Review

Consumer Trust in Dietary Supplements Demands Third-Party Certification, Reveals NSF 2024 Report

NSF, a leading public health and safety organization, published its 2024 Supplement Safety Consumer Benchmark report earlier his year, aimed at evaluating consumer preferences and safety concerns regarding dietary supplements.

time-read
2 mins  |
October - November 2024
India Bakery Exhibition 2024: A Grand Success at Chennai Trade Center
Food & Beverage Business Review

India Bakery Exhibition 2024: A Grand Success at Chennai Trade Center

The India Bakery Exhibition 2024, held from 20th to 22nd September at the Chennai Trade Center, proved to be a resounding success.

time-read
1 min  |
October - November 2024
Strong Aromas of Blue Cheese
Food & Beverage Business Review

Strong Aromas of Blue Cheese

There is no way you can forget your first view, first smell and first taste of any Blue Cheese.

time-read
7 mins  |
October - November 2024
Debunking Cancer Nutrition Myths
Food & Beverage Business Review

Debunking Cancer Nutrition Myths

Good nutrition is especially important during the treatment of cancer as it helps to tolerate chemotherapy, radiation and surgery better.

time-read
5 mins  |
October - November 2024
Of the Sheep
Food & Beverage Business Review

Of the Sheep

The features of a goat’s and that of a sheep’s meat are almost similar and are not readily identifiable.

time-read
4 mins  |
October - November 2024
Indian Ethnic Flavors: A New Wave in Beverage Trends
Food & Beverage Business Review

Indian Ethnic Flavors: A New Wave in Beverage Trends

As the world of beverages continues to evolve, a powerful new trend is emerging, reshaping the landscape of drinks with bold, authentic, and distinctly Indian flavors.

time-read
3 mins  |
October - November 2024
Cloves - Strong & Zesty!
Food & Beverage Business Review

Cloves - Strong & Zesty!

Cloves are flower buds harvested before they flower and their tree belongs to an evergreen variety, aptly named as the clove tree, a part of the Myrtle plant family.

time-read
1 min  |
October - November 2024
World Chefs Congress
Food & Beverage Business Review

World Chefs Congress

New Congress, Old Gold

time-read
4 mins  |
October - November 2024
Tech Takes Over F&B Industry
Food & Beverage Business Review

Tech Takes Over F&B Industry

Technology impacts every facet of our lives. It is reshaping every industry. Artificial Intelligence (Al) and robotics have had transformative impacts on all industries, including the food & beverage sector. Driven by advancements in robotics and Al, routine and repetitive tasks are automated to increase productivity and, thus, enhance profitability. Ashok Malkani examines the effects of technology and robotics on the restaurant industry in India.

time-read
10+ mins  |
October - November 2024