In the bustling landscape of Bengaluru, Prestige Group stands tall as a pioneer in creating shopping and entertainment hubs. The journey began in 2004 with the iconic Forum Mall at Koramangala, a landmark destination that redefined the city's retail experience. Since its establishment, Forum as a brand has been synonymous with convenience and innovation, setting the benchmark for mall developments in the country. However, the ambitions extended beyond one success story and over the next 16 years, the Forum brand was extended across 11 malls in six cities.
V Muhammad Ali, Chief Executive Officer (CEO) of Forum Malls, Prestige Group compares the group's metamorphosis to that of a butterfly.
"Beginning as a caterpillar with the inception of the first mall, we have metamorphosed through various stages of development, emerging as a butterfly with the launch of new, innovative properties. This evolution signifies the advent of Malls 2.0, a new wave that we are currently riding with great enthusiasm and high spirits," he said.
Forum 2.0
The Group built malls, sold them, and is now rebuilding with renewed vigour and innovative concepts, blazing into its exciting second phase of mall development-Forum 2.0.
"Forum 2.0 was the vision that spurred the development and opening of Forum South Bengaluru in December 2022 to redefine urban retail experiences," recalled Ali.
Within a year of its grand opening, in December 2023, Forum South Bengaluru achieved a record gross turnover of 108 crore, a testament to its unparalleled popularity, success, and commitment.
"Achieving the milestone of 100 crore a month to become a part of the elite Big Billion Mall Club, within the inaugural year gave us wings to soar higher into Phase 2 of development. It also solidified our position as a premier shopping destination in Bengaluru," said Ali.
Denne historien er fra June 2024-utgaven av Images Retail.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent ? Logg på
Denne historien er fra June 2024-utgaven av Images Retail.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent? Logg på
McDonald's The Maharaja Mac Of Transit Retail
While McDonald’s serves as a great example of successfully Indianising a global brand, it is also an insightful case study in strategically making transit retail work
Founders, Market are Key for D2C Investors
Investors and brands across the retail landscape are the crucial factors considered when raising funds
Powering Consumption Growth India's Home and Household Market Report
The report from Deloitte India projects that India’s home and household market is witnessing strong demand, particularly in tier 2 and tier 3 cities that are emerging as growth hubs
Tech Infra Readiness Among Top Challenges in GenAI implementation
Tech infrastructure readiness is one of the top three challenges organisations in the technology, media, and telecom (TMT) sector face when implementing Generative AI (GenAI) solutions, a report stated.
Amazon India Introduces AI Chatbot Rufus Ahead of Festive Sale event
E -commerce major Amazon India launched a new generative AIpowered conversational shopping assistant, Rufus, ahead of the start of its festive sale event.
'Fusion of Art and Commerce Helps Virtuous Retail Create Culturally Rich Shopping Environments'
Sumi Gupta, board member of VR South Asia, who spearheads all things art and culture at the group, talks about the unique approach of curating art festivals in retail spaces to foster a deep community connection and drive commerce
Jumboking's Travel Retail Journey
About 95% of Jumboking's outlets are positioned at busy transit hubs benefiting from the high foot traffic these places enjoy
What's Driving the Success of Electronics on Q-commerce
Electronics are among the hottest selling items on q-commerce. Here's what's driving the trend and why the collaboration is a win-win for all stakeholders
Measuring the Influencer Effect
Influencer marketing has become a core part of every brand's marketing. But does it really benefit brands?
Mid-range Smartphone Users Lead in Premium Product Engagement
The study, conducted by Bobble AI’s Market Intelligence division, delves into the online shopping behaviour of smartphone users
