Leveraging cloud solutions for competitive advantage
Voice and Data|March 2024
For success, establish a specialised cloud and data organisation to address specific challenges with a comprehensive strategy
RAMAKRISHNAN JONNAGADLA
Leveraging cloud solutions for competitive advantage

A cloud strategy is a concise viewpoint on the role of cloud computing in an organisation. According to Gartner, it highlights the extent of operations in the cloud and its purpose. The surge in demand for cloud solutions originated with retailers and consumer goods companies, who showed the world the power of the cloud and what it has to offer. Other companies strategised to ensure uninterrupted availability of content by fasttracking content delivery to end consumers, illustrating the scalability of content distribution.

This trend accelerated during the pandemic, as businesses transitioned to cloud infrastructure to maintain connectivity amid physical restrictions. This shift proved advantageous for companies established during the pandemic, where the lack of physical interactions paved the way for more contactless relationships through cloud ecosystems. This further enabled employees across the globe to connect through a simple broadband network.

Engineering firms, positioned as service integrators, find a well-defined cloud strategy essential for establishing themselves in a highly competitive technological landscape, offering clarity to client enterprises seeking suitable partners for their ventures.

THE POWER OF INFORMED SOLUTIONS

A 2023 HFS Horizons survey report indicates that the top two problems digital engineering services companies are asked to solve are accelerating speed to market for new products and services, and increasing operational efficiency.

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