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The Beauty Bandits
ELLE US
|August 2024
Michelle Mack seemed to be living the dream life, until it all came crashing down. Authorities say the alleged mastermind of a multimillion-dollar crime ring delivered a simple order: Steal all the luxury makeup in sight.

Late last summer, Kimora Gooding and Serena Reyes arrived on the East Coast. For the two women in their early twenties, it was a business trip of sorts, or maybe a mission. Their flights, rental car, and hotel rooms had been paid for, and they carried a list of beauty stores to visit and specific items to steal. The plan was to get in and get out, ship the goods to the boss in California, and head home, hopefully without a trace. Gooding and Reyes were pros-they had each hit dozens of stores, according to an affidavit for a federal search warrant, and could scan for merchandise like they had eyes in the backs of their heads.

And then their sticky fingers got to work, collecting serums and lash-lengthening mascaras, the more coveted the better.


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