![Waiting for right time Waiting for right time](https://cdn.magzter.com/1474014545/1689309214/articles/sGP2w-QoY1689669506199/WAITING-FOR-RIGHT-TIME.jpg)
I recently met someone at a family gathering. After exchanging pleasantries, he wanted to know more about what I do. He seemed to be keenly tracking the economy and markets, and had some very interesting insights as well. The way he spoke, I presumed he would be a nuanced investor.
At this point, in a very solemn tone, he mentioned he was waiting for the right time to invest and trotted out a laundry list of issues preventing him from entering the market. All these facts were accurate, but that’s when I asked myself: “When was the last time there were no perceived or real risk?”
“Never.”
Exactly, something or the other has always plagued the world.
Denne historien er fra August 2023-utgaven av Mutual Fund Insight.
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Denne historien er fra August 2023-utgaven av Mutual Fund Insight.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent? Logg på
![International Mutual Funds Find Flavour But Lose Favour International Mutual Funds Find Flavour But Lose Favour](https://reseuro.magzter.com/100x125/articles/14139/1410658/rxbDnBJsE1692251844407/crp_INTERNATIONAL-MUTUAL-FUNDS-FIND-FLAVOUR-BUT-LOSE-FAVOUR.jpg)
International Mutual Funds Find Flavour But Lose Favour
Despite stellar performance, these funds are cold-shouldered by investors
![The Dose Makes The Poison The Dose Makes The Poison](https://reseuro.magzter.com/100x125/articles/14139/1410658/aG-BwdGcU1692251992294/crp_THE-DOSE-MAKES-THE-POISON.jpg)
The Dose Makes The Poison
Are your fund investments diversified? Or are they diworsified? Here’s the solution
!['Since Sahi Hai drive launch, industry has grown over twofold' 'Since Sahi Hai drive launch, industry has grown over twofold'](https://reseuro.magzter.com/100x125/articles/14139/1410658/Sdzm52aSU1692255484007/SINCE-SAHI-HAI-DRIVE-LAUNCH-INDUSTRY-HAS-GROWN-OVER-TWOFOLD.jpg)
'Since Sahi Hai drive launch, industry has grown over twofold'
The AMC’s marketing and corporate communication head also lauds MFCentral and MF Utility
!['Earlier, not many knew of mutual funds; now SIP is a verb' 'Earlier, not many knew of mutual funds; now SIP is a verb'](https://reseuro.magzter.com/100x125/articles/14139/1410658/g7igifDvM1692255380488/EARLIER-NOT-MANY-KNEW-OF-MUTUAL-FUNDS-NOW-SIP-IS-A-VERB.jpg)
'Earlier, not many knew of mutual funds; now SIP is a verb'
The CMO also explains how 4G, fintechs have elevated mutual funds’ reach
!['MFCentral is the most impressive of online platforms' 'MFCentral is the most impressive of online platforms'](https://reseuro.magzter.com/100x125/articles/14139/1410658/ZP29C8eGe1692255255889/MFCENTRAL-IS-THE-MOST-IMPRESSIVE-OF-ONLINE-PLATFORMS.jpg)
'MFCentral is the most impressive of online platforms'
Shah says though passive funds are growing, there’s a long road ahead
!['Fintechs are driving mass financial inclusion' 'Fintechs are driving mass financial inclusion'](https://reseuro.magzter.com/100x125/articles/14139/1410658/Yto9-uelU1692255147203/FINTECHS-ARE-DRIVING-MASS-FINANCIAL-INCLUSION.jpg)
'Fintechs are driving mass financial inclusion'
Shah also lauds the pace at which distributors have embraced technology
!['A Maldives tour guide knew of the Mutual Fund Sahi Hai drive' 'A Maldives tour guide knew of the Mutual Fund Sahi Hai drive'](https://reseuro.magzter.com/100x125/articles/14139/1410658/NwXrDh29T1692255035780/A-MALDIVES-TOUR-GUIDE-KNEW-OF-THE-MUTUAL-FUND-SAHI-HAI-DRIVE.jpg)
'A Maldives tour guide knew of the Mutual Fund Sahi Hai drive'
Interaction with Edelweiss’s senior VP and head of products and marketing
!['More distributors will come to MFCentral, MF Utility' 'More distributors will come to MFCentral, MF Utility'](https://reseuro.magzter.com/100x125/articles/14139/1410658/4maIpng6N1692254878694/MORE-DISTRIBUTORS-WILL-COME-TO-MFCENTRAL-MF-UTILITY.jpg)
'More distributors will come to MFCentral, MF Utility'
Goyal feels they can grow their business five times, 10 times with tech
!['The size of passive funds has grown 36 per cent in a year' 'The size of passive funds has grown 36 per cent in a year'](https://reseuro.magzter.com/100x125/articles/14139/1410658/oj_WpfRO61692253328390/THE-SIZE-OF-PASSIVE-FUNDS-HAS-GROWN-36-PER-CENT-IN-A-YEAR.jpg)
'The size of passive funds has grown 36 per cent in a year'
Parija explains how mutual funds have gained traction
![Tomorrow, and tomorrow, and tomorrow... Tomorrow, and tomorrow, and tomorrow...](https://reseuro.magzter.com/100x125/articles/14139/1410658/ykaocHnIs1692253159128/TOMORROW-AND-TOMORROW-AND-TOMORROW.jpg)
Tomorrow, and tomorrow, and tomorrow...
There are a total of about 1.1 lakh crores of rupees invested in India’s mutual funds and the number of investors is now about 12 crore