![LET THE LUXURY GAMES BEGUN](https://cdn.magzter.com/1334070477/1718018963/articles/mCPjKJ4421718023659659/LET-THE-LUXURY-GAMES-BEGUN.jpg)
Paris, that most presentable of capitals, is being polished before it hosts the Summer Games. Around the ChampsÉlysées, where some of the benches date to the 1850s, the seats are getting a new layer of paint before an estimated 15 million visitors arrive to scuff them up again. High on the steps of the National Assembly, I watch as workers fuss with temporary statues of Olympians, lowering them into place with cranes. France no longer has a monarch or a royal family, but some say it gets close in the form of Bernard Arnault, owner of the luxury-goods conglomerate LVMH, and his five children, each of whom oversee a part of their father's empire. The Arnaults and LVMH are closely involved in the coming Games, major sponsors who mean to tempt those millions of visitors (and upwards of a billion more viewing on TV) with fine handbags and belts, fragrances, and jewels, a whiff of LVMH's trademark savoir-faire. A former editor of Vogue France, Carine Roitfeld, has agreed to collaborate with LVMH and the Arnaults, designing tuxedos for opening night. Just outside Paris, in a private workshop run by Louis Vuitton, one of LVMH's luxury brands, artisans are making trunks to house the tournament's medals.
Denne historien er fra June - July 2024-utgaven av GQ India.
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Denne historien er fra June - July 2024-utgaven av GQ India.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent? Logg på
![THE FUTURE SOUNDS LIKE AT EEZ](https://reseuro.magzter.com/100x125/articles/698/1812356/AyQZJtmgL1724762386503/THE-FUTURE-SOUNDS-LIKE-AT-EEZ.jpg)
THE FUTURE SOUNDS LIKE AT EEZ
The Coachella-slaying, multi-language-singing, genre-obliterating members of Ateez are quickly becoming load-bearing stars of our global pop universe.
![DEMNA UNMASKED](https://reseuro.magzter.com/100x125/articles/698/1812356/urznhp2i41724762264912/DEMNA-UNMASKED.jpg)
DEMNA UNMASKED
He's the most influential designer of the past decade. He's also the most controversial. Now the creative director of Balenciaga is exploring a surprising source of inspiration: happiness. GQ's Samuel Hine witnesses the dawn of Demna's new era, in Paris, New York, and Shanghai. Photographs by Jason Nocito.
![Inside the undercover adventures of a full-time fraud sleuth.](https://reseuro.magzter.com/100x125/articles/698/1812356/wNrDmjBdk1724750842106/INSIDE-THE-UNDERCOVER-ADVENTURES-OF-A-FULLTIME-FRAUD-SLEUTH.jpg)
Inside the undercover adventures of a full-time fraud sleuth.
HOW TO MAKE A FORTUNE AS A PROFESSIONAL WHISTLE-BLOWER
![A LIFE OF FASHION](https://reseuro.magzter.com/100x125/articles/698/1812356/wnIrnaaro1724750060235/A-LIFE-OF-FASHION.jpg)
A LIFE OF FASHION
In an extensive conversation, the menswear icon discusses his rise, his mistakes, his triumphs, his retirement, and what the future holds for him and his beloved brand.
![IN THE SOUTH OF FRANCE WITH GEORGE & BRAD](https://reseuro.magzter.com/100x125/articles/698/1812356/ZEy0rO_Zg1724748152520/IN-THE-SOUTH-OF-FRANCE-WITH-GEORGE-BRAD.jpg)
IN THE SOUTH OF FRANCE WITH GEORGE & BRAD
They've spent three decades living intertwined lives at the inconceivably glamorous height of Hollywood. Now, having crossed the threshold of 60, they're more comfortable than ever throwing bombs, dispensing hard-won wisdom, and, yes, arguing about who had the better mullet in the '80s.
![ALEXANDER THE GRITTY](https://reseuro.magzter.com/100x125/articles/698/1812356/6wLEPqVQt1724747703438/ALEXANDER-THE-GRITTY.jpg)
ALEXANDER THE GRITTY
One of India's most creative chefs comes of age.
![Penning History](https://reseuro.magzter.com/100x125/articles/698/1812356/HTGmXiIep1724743060952/PENNING-HISTORY.jpg)
Penning History
Montblanc marks 100 years of its iconic Meisterstück with new writing instruments inspired by the 1924 Olympic Games.
![Royal Enfield Forges a New Path](https://reseuro.magzter.com/100x125/articles/698/1812356/slN2oTfmD1724742853114/ROYAL-ENFIELD-FORGES-A-NEW-PATH.jpg)
Royal Enfield Forges a New Path
Say hello to the company's most cutting-edge roadster.
![Arooj Aftab Owns the Night](https://reseuro.magzter.com/100x125/articles/698/1812356/itJ_lNIjA1724742581078/AROOJ-AFTAB-OWNS-THE-NIGHT.jpg)
Arooj Aftab Owns the Night
The Grammy Award-winning artist, fresh off a Glastonbury set, speaks to GQ about her new album, Night Reign, from the ideas that led to its conception to its genre-defying collabs with Elvis Costello, Kaki King and more.
![Louis Vuitton's New Beat](https://reseuro.magzter.com/100x125/articles/698/1812356/8vhdvkitL1724742447511/LOUIS-VUITTONS-NEW-BEAT.jpg)
Louis Vuitton's New Beat
The luxury maison's latest addition to the Tambour line reiterates its commitment to watchmaking and craftsmanship.