THE TRAJECTORY OF Yunbaek Myeong, who is professionally known as YunB, is proof that the creator of the universe works in mysterious ways. In his earlier years, the 31-year-old KoreanAmerican entrepreneur and Web3 advocate was a rapper schooled in the evocative power of hiphop’s lyrical imperative. Thus grounded, his understanding of what makes captivating content in the Web3 age stands him in excellent stead for his current role as content director at South Koreabased Web3 studio, Fandom.
Fandom’s workings mirror one of hip-hop’s cardinal tenets, which is the importance of standing for a cause. For Fandom, an operation premised on assisting creators in the making of intellectual property (IP) with a transformational bent, that stand is the tangibility that comes from good content.
YunB believes that it’s only with good content that businesses can leverage technology to reach and cultivate a captive audience. To date, the firm’s biggest success has been an NFT launch by the widely regarded king of K-pop, G-Dragon. Peering into the future of content creation, YunB is convinced that Web3 will not only be legitimised, but will emerge as a game-changing vista of potential and possibility for creators and businesses alike.
Denne historien er fra August 2023-utgaven av Robb Report Singapore.
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Denne historien er fra August 2023-utgaven av Robb Report Singapore.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
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Building Lasting Legacies In Asia
Julius Baer’s commitment to long-term client partnerships is key to its success in helping clients in the region realise their wealth ambitions.
Empowering Generations Of Wealth Owners
Serving one-quarter of the world’s billionaires globally, Citi Private Bank offers a time-tested approach to preserving and growing family wealth, seeking to help legacies flourish for generations to come.
This Month's Feed
Only the best dining and drinking spots in Singapore.
SUSTAINABILITY ON THE GREENS
The general manager and director of agronomy at Sentosa Golf Club, Andrew Johnston, reflects on his tenure at one of Asia’s elite golfing destinations.
Best of the Best - Wine
Lounging in a Maldivian resort, wine-tasting in Bordeaux, putting a sports car through its paces at Sonoma Raceway, curating the best watches from Geneva, perusing the top menswear accoutrements in Milan, testing cutting-edge yachts in Monaco. The life of a Robb Report editor may sound glamorous, but-actually, we can't argue there. Even so, separating the wheat from the chaff is no small task in the luxury realm, since even the chaff can be mighty impressive. In our 36th annual Best of the Best issue, we again offer our assessment of the past year's most exemplary products, places and experiences. And yes, edition number 37 is already underway.
Best of the Best - Travel
Lounging in a Maldivian resort, wine-tasting in Bordeaux, putting a sports car through its paces at Sonoma Raceway, curating the best watches from Geneva, perusing the top menswear accoutrements in Milan, testing cutting-edge yachts in Monaco. The life of a Robb Report editor may sound glamorous, but-actually, we can't argue there. Even so, separating the wheat from the chaff is no small task in the luxury realm, since even the chaff can be mighty impressive. In our 36th annual Best of the Best issue, we again offer our assessment of the past year's most exemplary products, places and experiences. And yes, edition number 37 is already underway.
Best of the Best - Home
Lounging in a Maldivian resort, wine-tasting in Bordeaux, putting a sports car through its paces at Sonoma Raceway, curating the best watches from Geneva, perusing the top menswear accoutrements in Milan, testing cutting-edge yachts in Monaco. The life of a Robb Report editor may sound glamorous, but-actually, we can't argue there. Even so, separating the wheat from the chaff is no small task in the luxury realm, since even the chaff can be mighty impressive. In our 36th annual Best of the Best issue, we again offer our assessment of the past year's most exemplary products, places and experiences. And yes, edition number 37 is already underway.
Best of the Best - Technology
Lounging in a Maldivian resort, wine-tasting in Bordeaux, putting a sports car through its paces at Sonoma Raceway, curating the best watches from Geneva, perusing the top menswear accoutrements in Milan, testing cutting-edge yachts in Monaco. The life of a Robb Report editor may sound glamorous, but-actually, we can't argue there. Even so, separating the wheat from the chaff is no small task in the luxury realm, since even the chaff can be mighty impressive. In our 36th annual Best of the Best issue, we again offer our assessment of the past year's most exemplary products, places and experiences. And yes, edition number 37 is already underway.
Best of the Best - Style
Lounging in a Maldivian resort, wine-tasting in Bordeaux, putting a sports car through its paces at Sonoma Raceway, curating the best watches from Geneva, perusing the top menswear accoutrements in Milan, testing cutting-edge yachts in Monaco. The life of a Robb Report editor may sound glamorous, but-actually, we can't argue there. Even so, separating the wheat from the chaff is no small task in the luxury realm, since even the chaff can be mighty impressive. In our 36th annual Best of the Best issue, we again offer our assessment of the past year's most exemplary products, places and experiences. And yes, edition number 37 is already underway.
Best of the Best - Jewellery
Lounging in a Maldivian resort, wine-tasting in Bordeaux, putting a sports car through its paces at Sonoma Raceway, curating the best watches from Geneva, perusing the top menswear accoutrements in Milan, testing cutting-edge yachts in Monaco. The life of a Robb Report editor may sound glamorous, but-actually, we can't argue there. Even so, separating the wheat from the chaff is no small task in the luxury realm, since even the chaff can be mighty impressive. In our 36th annual Best of the Best issue, we again offer our assessment of the past year's most exemplary products, places and experiences. And yes, edition number 37 is already underway.