NEW DELHI: Welcome back to shrinkflation, where manufacturers reduce pack sizes to make up for costlier ingredients. Alongside, direct price hikes are taking effect too.
Packaged consumer goods makers Britannia Industries Ltd, Parle Products Pvt. Ltd, ITC Ltd and Godrej Industries Ltd are working on reducing pack sizes—grammage in industry parlance—or nudging up prices. As key raw materials such as wheat and oil cost more, prices of biscuits, cakes, soaps and packaged staples are expected to rise as much as 7% in the coming quarters, industry executives said.
Denne historien er fra December 20, 2024-utgaven av Hindustan Times West UP.
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Denne historien er fra December 20, 2024-utgaven av Hindustan Times West UP.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
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FMCG cos may go for 5% price hikes amid rising costs
Your next pack of cookies could be lighter than the one you got for the same price last time.
