A turbulent past, a steady present and a promising future for the hospitality industry
Travel Trade Journal|December 2022
We are at the fag end of 2022, and it’s time to summarise the year in the hospitality business. TT] looks back at 2022 and interacts with the prominent hospitality players pan India to learn about their year-round performances, valuable experiences gained during the pandemic and their expectations for the coming New Year.
Prashant Nayak/ Swaati Choudhary
A turbulent past, a steady present and a promising future for the hospitality industry

The onset of 2022 was engulfed by the Omicron threat and was a very bitter time for the hospitality industry, which encountered a new set of challenges and uncertainties. In the third quarter of the year, domestic travel picked up momentum, and since then, it has been an uphill task for the hospitality industry to get a COVID-ravaged economy back on track. Limping back to normalcy has been the greatest challenge for the hospitality industry, post the pandemic. However, with the COVID-19 shadow gradually becoming a thing of the past, there was no stopping for the hospitality sector. Domestic, Revenge and MICE tourism are blessings in disguise for the hospitality sector and all in the industry anticipate the trends to continue well into 2023, revving up the hospitality sector in a big way.

Sharad Upadhyay

General Manager, Crowne Plaza Greater Noida

The year 2022 so far: In 2022, we saw a rapid and gradual shift to pre-pandemic ADR levels. In multiple segments, the occupancy demand is at par or higher than the pre-pandemic. The demand today is from domestic, international, leisure, and business. It was a year full of growth, positivity, and success. We did a decent ADR and added a few feathers to our cap.

Learnings from the pandemic: The pandemic came with plenty of lessons for people in the travel and hospitality industry. First, the value of human life and health has never been more conscious of this rare thing we possess. Second is relationships and truly living this life, focusing on experiences rather than mundane transactions. We also learned to prepare ourselves for situations we never expected to happen. The pandemic has changed the hospitality game big time.

Denne historien er fra December 2022-utgaven av Travel Trade Journal.

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Denne historien er fra December 2022-utgaven av Travel Trade Journal.

Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.

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