Mo's Crib
MO AND MICHELLE MOKONE
Who would have thought that a trip to a market could change your life's trajectory for the better? The sister duo Mo and Michelle Mokone have built a thriving manufacturing and design company that brings customers practical, stylish, and sustainable home decor items. Their product range includes handwoven baskets, planters, trays, wall art and outdoor items, all made using recycled materials. But Mo's Crib is more than just about saving the planet; the sisters are also giving back to their community.
How did the idea for Mo's Crib come about?
Mo: At the age of 8, I would turn plastic bags into rugs and candleholders. I ended up pushing myself to be more academic because that's what my parents wanted, and it's what most people tend to lean towards. So I enrolled to study law, but it didn't feel right. I ended up moving to London at the age of 18, where I jumped from one job to the next. My Japanese roommate taught me origami and I began to make origami swan bowls for friends. In 2015, I found myself back in South Africa when my sister invited me to the Kamers market in Pretoria. There, I saw someone who made sculptures using newspaper, and they were doing really well. That same evening my sister and I applied to sell at Kamers, and in 2016 we started trading there.
How did you take Mo's Crib from a side hustle to a fully-fledged business?
Michelle: At the time, we both had full-time jobs. We weren't doing it for the money; it was fun and just an opportunity to experience market life and sell this art. People were interested in the product, especially because of its sustainability (made from upcycled materials, specifically newspaper at the time) and its practicality. We ended up winning the Best Product of the Market award. The next year, we introduced PVC baskets.
Denne historien er fra March/April 2024-utgaven av Fairlady.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent ? Logg på
Denne historien er fra March/April 2024-utgaven av Fairlady.
Start din 7-dagers gratis prøveperiode på Magzter GOLD for å få tilgang til tusenvis av utvalgte premiumhistorier og 9000+ magasiner og aviser.
Allerede abonnent? Logg på
'DESIRE IS NOT WHAT MATTERS'
Emily Nagoski wrote the book on women and desire - literally. And then her own sex life dried up. Here's what a prolonged sex drought (and a load of research) taught her about maintaining intimacy in a long-term relationship.
'We have to tell HARD STORIES'
Theatre director and playwright Yaël Farber is spending time in South Africa after her critically acclaimed run of King Lear at the Almeida Theatre in London. We chatted to her about the importance of the pursuit of truth.
THE WHY, THE WHICH & the wardrobe
We really got into it this month! Read on for more on the allure of a loosey-goosey jumpsuit, vintage-hunting and jingle-jangling jewellery, the best places to find quality African design and short-girl styling tips.
LIFT your GAME
Thought weightlifting was just for bodybuilders and powerlifters? Not so. In fact, 'lifting heavy shit' may be the secret to longevity, hormone regulation and mood for women through perimenopause and beyond.
TREATMENT PLAN ON YOUR MARKS
Armed with a six-month programme from Dr Nerina Wilkinson + Associates, Jennifer Morin set about tackling her sun damage and melasma.
PLAYING YOUR CARDS RIGHT
Here's how to get the most out of loyalty cards.
BIG SKY Country
Namibia. Twelve friends, five vehicles, 4000 km, thirteen days. Eight punctures, one angle grinder. One martial eagle, one full moon, one ghost town. Plenty of top-quality braais, maybe not quite enough oysters... and the best time ever.
IS YOUR HOME MAKING YOU SICK?
Leaks, damp and poor ventilation in old or poorly built new homes are being fingered for a growing health concern: mould.
HOW TO REALLY GET TO KNOW SOMEONE
The Korean word 'nunchi' describes 'the ability to be sensitive to other people's moods and thoughts'. It's an underrated skill that we seem to have lost.
How to write a memoir
Whether you want to share your experiences and insights with the world, leave a legacy or track pivotal experiences for yourself, writing your memoir can be a grand and worthwhile adventure. Here's some advice on how and where to begin.