Society Masala Tea
The Masala of Indianness
Title: Society Masala Tea
Studio: Black Swan Life, Mumbai
The client asked to capture the cacophony of India in a single visual with a unique style of illustration. The illustration highlights the everyday life of India and the contrasting cultures, landscapes, people, actions, cities, flora & fauna of India.
The illustration has been used for Society Masala Tea’s print & outdoor communications of ‘Masala of Indianness’ campaign. The illustration not only sucks you in to find many relatable elements but also perfectly capture the order in a chaos of Indian life.
This story is from the Issue 49 edition of Creative Gaga.
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This story is from the Issue 49 edition of Creative Gaga.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber? Sign In
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