Exploring beauty and business across North India
MOTORINDIA|November 2020
In the second part of this travel series, Harish Sharma, Director, DH Lighting India (P) Limited, recounts the interesting road journey he undertook to meet distributors in various cities of North India including Chandigarh, Srinagar, Ludhiana, Delhi and Jaipur
Harish Sharma
Exploring beauty and business across North India

In the previous issue of this magazine, I had recounted my trip across India as part of an attempt to connect with our company’s distributors. Our second, and equally interesting, journey to cover the northern region of India was flagged offon October 25, 2020. However, this time I was not going solo. The plan was to take along with me my son, Raghav, since he had been quite cooped up inside the house during the lockdown. He is 17 years old and has the keenness of a teenager who wants to see the world. We started our journey from Faridabad in the afternoon and the first halt was to meet my distributor Naveen Arora of New Car Shoppee at Karnal.

Naveen has been selling Excelite products, especially in the accessories market of HID and LED products in the GT Road belt of Haryana. After meeting him we proceeded towards Chandigarh and stayed there overnight. Next day, we started early at 4:30 am for Srinagar, and were joined by our seasoned sales in-charge Ravinder Kansal who has been with the company from the first day ever since we started our operations in 2015. We took our first halt at the Lakhanpur border when we were stopped to fill a form declaring that we did not have any symptoms of the corona virus.

This story is from the November 2020 edition of MOTORINDIA.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.

This story is from the November 2020 edition of MOTORINDIA.

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.

MORE STORIES FROM MOTORINDIAView All
ATS ELGI launches new range of equipment for CV segment
MOTORINDIA

ATS ELGI launches new range of equipment for CV segment

GARAGE EQUIPMENT

time-read
3 mins  |
July - August 2021
VECV delivers 50 CNG buses to PMPML in Pune
MOTORINDIA

VECV delivers 50 CNG buses to PMPML in Pune

VEHICLE ZONE

time-read
2 mins  |
July - August 2021
Lucas TVS chosen as one of India's best workplaces in auto industry
MOTORINDIA

Lucas TVS chosen as one of India's best workplaces in auto industry

The certification was done by The Great Place to Work Institute which works with the purpose of giving companies an opportunity to benchmark their practices that make every workplace unique for employees

time-read
2 mins  |
July - August 2021
JAMNA AUTO launches new trailer air suspension, bullish on market success
MOTORINDIA

JAMNA AUTO launches new trailer air suspension, bullish on market success

Understanding the pulse of the Indian customers, drivers and operating conditions, the home-grown company has come up with an ‘Indian product for Indian roads at Indian price’, reports N. Balasubramanian

time-read
4 mins  |
July - August 2021
Bridgestone drives Saabri Logistics' advancement with top-notch end-to-end tyre management
MOTORINDIA

Bridgestone drives Saabri Logistics' advancement with top-notch end-to-end tyre management

It is never easy for a fleet operator to strike the right balance between tight revenues and rising fuel and parts’ costs. However, if chosen wisely, important elements such as tyres can help in business advancement. Rajesh Rajgor finds this to be true in the case of Saabri Logistics

time-read
4 mins  |
July - August 2021
ZF to invest Euro 200 million as part of ‘Refresh India' strategy
MOTORINDIA

ZF to invest Euro 200 million as part of ‘Refresh India' strategy

ZF has announced a significant investment of around Euro 200 million as part of a strategic consolidation of its business domains with renewed impetus to drive growth in the Indian market over the next decade.

time-read
1 min  |
July - August 2021
Chasing records, making roads, with Tata trucks
MOTORINDIA

Chasing records, making roads, with Tata trucks

Jagdish Kadam, Chairman & Managing Director, Raj Path InfraCon shares details with MOTORINDIA about striving to create a world record for the longest road constructed in 24 hours, his company operations, and his fruitful association with Tata Motors.

time-read
4 mins  |
July - August 2021
IPL-Shaw JV for DEF solutions takes flight!
MOTORINDIA

IPL-Shaw JV for DEF solutions takes flight!

Commenting on this development, Gautam Venkataramani, Director, IPL Shaw Solutions India, said, “India Pistons Limited’s customer experience, local manufacturing strength over 60+ years with research and development and application engineering expertise will be used to provide DEF system solutions with light-weighting, performance-oriented approach leading to CAFE focus.”

time-read
2 mins  |
July - August 2021
What COVID has taught the resilient auto retail industry
MOTORINDIA

What COVID has taught the resilient auto retail industry

In this special Guest Column, Vinkesh Gulati, President, Federation of Automobile Dealers Associations (FADA), shares his observations and views on how the Indian automotive retail sector has weathered the COVID storm and the key learnings and takeaways from the experience

time-read
5 mins  |
July - August 2021
“Cautiously optimistic on growth as COVID continues, emphasis on strong exports and aftermarket” - Vinnie Mehta
MOTORINDIA

“Cautiously optimistic on growth as COVID continues, emphasis on strong exports and aftermarket” - Vinnie Mehta

Contributing more than 6% to the nation’s GDP as per reports in April 2021, the Indian automotive industry in its entirety provides employment to about ‘37 million people’.

time-read
7 mins  |
July - August 2021