You started Royal Orchid in 2001. How has the hospitality industry in India changed over the last two decades?
We have come a long way. The early years; 2001 to 2003 were years of struggle. The five years between 2003 and 2008 is actually when the economy boomed, only to realise there was a shortage of accommodation options. Investors at that time naturally turned bullish and desirous; everyone had a plan to operate 100 hotels. Growth, however, comes with its own challenges. The industry battled funding, investment and licensing issues. It was normal for the process to take 3-4 years before a hotel could open and many hotel projects got delayed because of this. In 2008 recession hit the market. The economy was in a limbo, and ironically, by now, there was an abundance of hotel inventory. The downturn continued for 10 years - it was the biggest slowdown we have seen.
Over the last few years, growth in technology, financial services and manufacturing sector has led to high demand for rooms and hotels have started doing well. A lot of new players have entered the market. So much of unorganised inventory is now available for booking and all of this has been enabled by technology. Look at the enormous and fast growth of Oyo, Fabhotels and Treebo. OTAs have been enablers of monumental growth. We see thousands of small hotels now being able to list themselves and get bookings online. People have started converting houses into guesthouses, which goes to show that the demand is healthy. Also, an increase in disposable income, new airports, better road and rail connectivity has led to an increase in demand for hotels.
هذه القصة مأخوذة من طبعة February 2020 من Express Food & Hospitality.
ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.
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هذه القصة مأخوذة من طبعة February 2020 من Express Food & Hospitality.
ابدأ النسخة التجريبية المجانية من Magzter GOLD لمدة 7 أيام للوصول إلى آلاف القصص المتميزة المنسقة وأكثر من 9,000 مجلة وصحيفة.
بالفعل مشترك? تسجيل الدخول
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Think About Where The Market Is Headed, Prepare For Tomorrow, And Move Fast
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Industry experts laud Centre's decision to boost infra and tourism sector in Union Budget for FY 2020-21
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It is time that concepts like Artificial Intelligence and machine learning also enter the field of marketing and pricing, and not just directly relating to enhancing superior guest experience, says Siddharth Goenka, founder, Aiosell Technologies.
Economic slowdown: Riding out the storm
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INDIA IS ONE OF THE LARGEST POTENTIAL EXPORT MARKETS FOR JIANGXIAOBAI PURE
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