De La Rosa House Cleaning started in 2005 when the company’s founder, Doña Rosa, created a cleaning service in her home (originally named Phoenix Cleaning Company). The company continued to grow over the next decade through word-of-mouth recommendations and Rosa’s distribution of hand-written business cards door-to-door. In 2018, Rosa’s son, Johnny Pallares, took over the company to give his mother some much needed time off. The company has continued to see growth, thanks to Pallares’s emphasis on branding and providing customer service like his mother did — treating customers like family.
We sat down with Pallares to talk about the future of De La Rosa House Cleaning as well as reflect on the cleaning company’s home business beginnings.
Question (Q): Hi Johnny, tell us a bit about De La Rosa House Cleaning. What are some of the values your cleaning company tries to uphold?
This story is from the Summer 2021 edition of Home Business Magazine.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber ? Sign In
This story is from the Summer 2021 edition of Home Business Magazine.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber? Sign In
Keep That Coin
5 Foolproof Money-Saving Tips for Business Owners
Family Helping Family
House Cleaning Company Grows from Humble Home Business Beginnings
Owning Your Niche Market
Expanding and Growing Your Business During Uncertain Times
Tech Essentials
Necessities for the Modern At-Home and Hybrid Business
Helping People Get Booked as Podcast Guests
Business Mogul Launches SaaS Product to Streamline the Podcast Guest-Booking Process
Get Publicity
How to Spread the Word About Your Business One Year into the Pandemic
From “Bachelorette” to Business Mogul
Kaitlyn Bristowe on Creating Communities with Her Podcast & Wine Label
Bridging Scholastic and Opportunity Divides
Fempreneur Uses AI to Drive Inclusivity and Antiracist Practices in STEM Workplaces
Defining a Target
What Michael Keaton Can Teach You About Marketing
8 Side Hustles to Consider This Summer 2021
“Side Hustle” has become quite the buzzword as of late. Granted, people have had a lot of time in the last year and a half to sit inside, potentially sidelined from their 9-to-5 due to the pandemic. This time and freedom have helped people turn their hobbies into side hustles, and their side hustles into main hustles.
