We don’t have all the solutions, but there are some pieces of advice for small businesses that may have experienced and still experiencing shifts in their businesses.
Everyone has been affected by the coronavirus pandemic, so are the small businesses which are feeling unprotected right now. We are here to guide you recognize the next best step for your business. We understand that the present situation is not in favor of your business.
You might be thinking of different questions like – How will your business survive? How will you generate leads? How will you earn? How will you market your business?
This COVID 19 period might have been a difficult situation for numerous businesses but this has also come up as a great opportunity for you to modify what you have been doing. Develop a pandemic business strategy and make attempts to change the world once this crisis ends.
If you are also among the ones who are finding ways to market their business, then we stand with you extending a helping hand.
Pandemic Impacted All
What is common among a shop owner/product seller, an event planner, and a physician? Well, all of them are small business owners challenged by Covid-19 business impact. They can have distinct stories but have an identical journey. Undoubtedly, the current situation is common for everyone.
But, do you have any idea about how many of your major competitors are still in a position to cope with this time well? The reason behind their proper management is that they understand the importance of digital marketing specifically in the current state.
This story is from the March 2021 edition of Small Enterprise.
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This story is from the March 2021 edition of Small Enterprise.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber? Sign In
Job Creation: Startups Starting Up!
Do startups create jobs? This could unarguably be one of the most sought after questions in recent times. While it is out and clear that startups make way for employment opportunities, the discussion boils down to the importance of startups in creating jobs. The startup ecosystem indeed plays a major role in job creation and is touted as an economic panacea.
Importance Of Technology For SMEs
We, humans, by nature, tend to be lazy. We always try to make tools, machines, gadgets, etc., to save us time and energy and give us satisfactory results. Technology is the charisma that kept changing our way of living and our style of doing things drastically. Our way of conducting business is also not spared by the Tsunami of technology.
Importance Of Digital Economy
Economic activities that result from billions of interactions between individuals, businesses, data, devices, and processes constitute a digital economy and India is well on its path to becoming a digitally advanced economy. Driven by cheap data cost, faster connectivity, and affordable smartphones, India had over 1,160 million internet subscribers in February 2020, as per the Telecom Regulatory authority of India (TRAI), second only to China.
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Today times are such that firms operate in a dynamic environment and they must act dynamically too, at least firms should keep an eye on obsolete processes and technologies and replace them with updated versions to stay competitively ahead.
