In Safe Hands

Martin Barrett, Managing Director And Ceo Of Auswide Bank, Is Taking The Company Higher And Further While Giving Back To The Community.

- Ashton Kobler

Most Australians are aware of the royal commission into misconduct in the banking industry, established in December 2017. The Big Four banks have faced harsh criticism but Martin Barrett, the Managing Director and CEO of Auswide Bank, sees it as an opportunity. Auswide Bank is looking to challenge the public mindset towards banking institutions. “It is a significant time for us as we address our brand,” he says. “We’ve taken the chance to put our company into focus and use our digital banking platform to attract growth.”

Martin has a professional history in business and corporate banking at Yorkshire Bank in the UK and Australia’s St.George Bank. After St.George merged with Westpac in 2008, Martin began rethinking his future in industry.

“I realised I was more passionate about working in smaller banks. I really enjoy working through the challenges of growing brands, trying to get more traction and growth, and providing a different proposition to customers.”