My 8 Business Rules Fiona Macintyre
The CEO Magazine - ANZ|March 2021
Founder and CEO of Forming Impact, Fiona Macintyre shares eight lessons she’s learned from turning a passion project into her life’s work.
My 8 Business Rules Fiona Macintyre
As Founder and CEO of Forming Impact, Fiona Macintyre leads a network of entrepreneurs, CEOs, creatives, non-governmental organisations and investors, together driving solutions to the challenges of our lifetimes.

Believing in the power of human potential, she brought to life her purpose of empowering people to connect with their inner purpose and achieve their most impactful goals. This concept is described perfectly through a phrase you will often hear her say, “When we unlock human potential, we can create impactful change.” If her annual retreats are any indication of the validity of this statement, she is right.

Here, Fiona shares the business rules that have guided her so far.

RULE #1

KNOW YOUR PURPOSE

Once I knew my purpose, I was clear with my intentions, my goals and I understood myself at a deeper level. Learn what your purpose truly is. Explore what that means and looks like for you, both personally and professionally. Understanding your ‘why’ will allow you to find what motivates you and it keeps you going even when the going gets tough. It also helps you to get to know yourself – understanding what makes you tick and what gets you excited can help build your confidence and self-esteem in your work. All that you need is within you.

RULE #2

COLLABORATE

This story is from the March 2021 edition of The CEO Magazine - ANZ.

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This story is from the March 2021 edition of The CEO Magazine - ANZ.

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