According to William Walker, sales director of Berkshire-based Walker Logistics Ltd, online retailers continue to employ underperforming fulfillment services partners for far longer than they should because of a misguided fear that switching to another supplier will result in a hiatus when customer orders will go unfulfilled. He continues: &ldquo;It&rsquo;s easy to see that for a successful online retailer a major backlog could build up in a relatively short space of time and no doubt there have been such scenarios but, if the transition is managed properly, the order picking and shipping process should be seamless.&rdquo;<img src="http://magarticles.magzter.com/articles/13057/223878/59ca9f64cef22/1506451253402.jpg"" owidth=240 oheight=423" style="height:699px; width:397px" />William Walker advises that responsibility for managing the hand-over of stock from the outgoing logistics company is the responsibility of the new contractor and how this is handled should be a key part of any preliminary discussions and implementation strategy.&ldquo;For online retailers, changing fulfillment partner is like changing banks. You think it&rsquo;s going to be a big headache, but, in truth it shouldn&rsquo;t be,&rdquo; he adds.

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is the World's largest and fastest growing self-service, cross-platform digital newsstand with over 88 million users since its inception in 2011 and thousands of magazines and newspapers across 40+ categories and 60+ languages. Headquartered in New York, Magzter has its local presence in Amsterdam, London, Mexico City, Chennai, Mumbai, New Delhi, Bengaluru, Singapore, and will soon be expanding to other countries. Founded by global entrepreneurs, Girish Ramdas and Vijay Radhakrishnan in June 2011, Magzter enables magazine and newspaper publishers around the world to create and deliver digital editions of their titles to global consumers.

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which gives digital readers unlimited access to 9,000+ magazines and newspapers for a monthly subscription price. Magzter also has the largest number of stories in the world with its game-changing ezRead 2.0 feature for its apps, which enables smartphone and small-screen mobile users to enjoy magazine content the way it was meant to be enjoyed, with article text that is easy to read and is accompanied by stunning videos and high resolution photography.

{{magzter}} is the World's largest and fastest growing self-service, cross-platform digital newsstand with over 88 million users since its inception in 2011 and thousands of magazines and newspapers across 40+ categories and 60+ languages. Headquartered in New York, Magzter has its local presence in Amsterdam, London, Mexico City, Chennai, Mumbai, New Delhi, Bengaluru, Singapore, and will soon be expanding to other countries. Founded by global entrepreneurs, Girish Ramdas and Vijay Radhakrishnan in June 2011, Magzter enables magazine and newspaper publishers around the world to create and deliver digital editions of their titles to global consumers.