“MARKETING IN THE AGE OF COVID19”

As the spread and impact of COVID-19 continues unfolding, Business Owners, specially MSME & Small Business across industries need to be more alert and more decisive than ever – responding to changing conditions, and keeping an eye on the future, to ensure they are ready when better times return. As a Brand owner, you need to be considering implications, not only on the health of your business, but on that of your relationships with all your stakeholders.

Sophia Webster X Patrick Cox Loafer Collaboration

The collection is inspired by the U.K.’s garage music scene — a genre of electronic music that originated in England and popularized raves in the early 2000s — and the fashions that went with it.

SECTOR LOSES BUSINESS TO THE TUNE OF $1 BILLION: CLE

Explaining about the losses Mr. Aqeel Ahmed Panaruna said, “Since March 17, 2020, our industry has suffered the cancellation of export orders to the tune of USD 1 billion, shipments are put-on hold by buyers, and there is a delay in receipt of payments for the shipments already made.”

“TOUGH TIMES DO NOT LAST FOREVER , BUT TOUGH PEOPLE DO.”

For some MSME organizations, near-term survival is the only agenda item.

REMEMBERING SERGIO ROSSI

Born in 1935, Rossi learned fine craftsmanship from his father, a shoemaker. In 1951, he took that artisanal expertise and built his own factory in San Mauro Pascoli. Rossi launched is eponymous label and his business by making the Opanca sandal for the summer tourists who hit the beaches of Rimini during the Italian summer scene.

WALKING SANDALS FOR MEN

Whether you’re planning a getaway or starting an at-home fitness program, a pair of walking sandals is essential. If this is a new wardrobe addition, there are some basic features to consider in order to maximize comfort.

RISE OF HOMEGROWN SPORTSWEAR BRANDS

We were all ardent followers and users of the international big 4. It’s only recently, with the proliferation of the fitness germ in our country , that we have started seeking more options.

Launch Trends

EDITOR'S PICK

Live Life Like A Rock Star With Hidesign

The collection, inspired by the lifestyle of the rock stars, reveals details like woven and braided shoulder straps, solid brass chains, gold milled leather, metal studs and rivets in different sizes.

Top Shoes At New York Fashion Week Fall 2020

New York Fashion Week 2020 has served up some of the best street style yet. But there are already a handful of fashion and footwear trends that will rule the fall ’20 season.

“Blended Future” By UNITED COLORS OF BENETTON

The collection is an exhilarating mix, a positive butterfly effect that spans from Jean-Charles de Castelbajac’s creativity to the product, by way of the store windows, the customers, street style and social media, bringing forth the Benetton style in all its freshness.

‘THE STORY OF EUROPE IS THE STORY OF BUGATTI'

According to Sirish Kumar, three things define bugatti: excellent craftsmanship, groundbreaking design, and the perfect fit. Sirish is the CEO - India and Global Sourcing Director, at AstorMueller Shoes Pvt. Ltd, the parent company of the brand. In an exclusive interview with S&A, he said,”Our shoes are engineered to be at the forefront of fashion and function. They are equipped with features and materials which go a long way in ensuring that each bugatti shoe is a paragon of comfort. Many of these features have been developed internally and are exclusive to bugatti.”

Von Wellx Germany serves patent infringement notice to Khadim's

Von Wellx Germany filed a notice against Khadim’s accusing the Kolkatta based brand of infringing on its intellectual property.

The Return of Juttis

Juttis are extremely versatile, and can be worn at a whole range of occasions. Be it a fun night at a cocktail party/Sangeet, or a girls’ day out at a café, your pretty, snug-fitting Juttis can be the perfect accessory at every occasion.

THE IMPORTANCE OF ADVENTURE WATCH

Everyone needs to have a watch in their collection that can handle a workout at the gym to lazing around on a boat to the beach then a bar lifestyle. No matter how far we come in technology, the mechanical movements of a watch will always be a fascinating work of art.

BRIDGING THE GAP BETWEEN AFFORDABLE AND STYLISH FOOTWEAR

Since its inception, The CAI Store has grown from a non-inventory model supplying shoes only exclusively on koovs.com to having its full-fledged website launched 2 years back now making CAI a household name with over 60,000 customers. With the increasing popularity of the brand, CAI sells approximately 100 pairs a day on its official website - thecaistore.com. Its co-founders - Dhanraj & Aradhna Minawala, answer some of our questions.

BLUESTONE FORAYS INTO GURGAON JEWELLERY MARKET WITH A STORE

This is latest in the line of the nineteen stores launched so far, out of the twenty-five stores that are in the pipeline in the current financial year.

A TRIBUTE COLLABORATION TO CELEBRATE KARL'S LIFE AND LEGACY

Sharing a history dating back to 1954, KARL LAGERFELD and The Woolmark Company have introduced 777 limited-edition “Knit Karl” boxes including Merino yarn, knitting needles, and patterns for winners to create one of the four designs imagined by Karl Lagerfeld.

Launch Trends

Accessories

Made from the FINEST KID SUEDE

The collection comprises of bags in shade of Midnight Blue and Marsala has six hobo shaped bags with chain and tassel details and two box clutches.

Blenders Pride Fashion Tour 2019-20 Arrives In Hyderabad

Adding to the grandeur of the evening was showstopper Kareena Kapoor Khan, who looked spectacular in a masterpiece by Manish.

Six Mantras

The Agra Footwear Manufacturers and Exporters Chamber (AFMEC) acts as a sector catalyst in influencing policy decisions by creating an atmosphere of mutual awareness on issues of common interest. It achieves this by acting as a bridge that connects the various Government Agencies with the thought process of the Industry. In doing so it initiates appropriate strategic thinking at the Macro Level and attempts to streamline operational inefficiencies at the ground level. Its president Puran Dawar, a pro-active veteran of the shoe industry in India, shares some significant pointers on improving the manufacturing sectors.

Expo Riva Schuh Draws table Results

The increasingly wide network of relationships with the major leaders of the footwear and accessory sectors is proven by the participation, at this latest edition, of twenty or so collectives, associations and groups of exhibitors from countries of strategic importance for the sector.

THEN. NOW. ALWAYS. CLARKS UNVEILS AW20 LINE OF PRODUCTS

Clarks, which has a joint venture (JV) with Future Group in India, recently unveiled its AW20 line of products to its key retail partners at their tradeshow in Mumbai.

BRINGING THE MOODS OF WOMEN TO THE FOREFRONT

Not to stereotypically categorize the customers but according to the observance, Miraggio’s major mass of customers come from metro cities owing to the smooth accessibility of the internet. Moreover, all those driven by high fashion quotient are also its faithful consumers escalating the brand visibility and people active on social media or all those who are tech-savvy and belong to working-class/ businesswomen. The brand’s founder Mohit Jain asserts, we are constantly exploring the new horizon of possibilities to experiment with aesthetic design to fulfill the needs of the customers.

OLD RETAIL VS MODERN RETAIL FORMAT

The biggest charm of traditional retail lies in its interpersonal relations —between the retailer/owner and his customers, field agents, suppliers and wholesalers. Customers earlier remained loyal to their local retailer who understood their demands and had a personalised stock available for them.

JAIPURIA ANNUAL MANAGEMENT CONFERENCE 2020 “INDIA'S LOVE AFFAIR WITH LUXURY-WILL THIS AFFAIR LAST FOREVER?”

The ninth edition of the Jaipuria Institute’s Annual Management Conference, held at the Hotel Taj Man Singh, New Delhi, showcased a spectacular line up of speakers and intriguing views on the theme of ‘India’s Love Affair with Luxury’.

APART FROM CONVENTIONAL SHOE BRANDS

Danish footwear brand Ecco has opened the first of three planned concept stores in India, starting in Gurgaon Ambience shopping mall. At the time of the launch, Michel Krol, Executive Vice President (Global Sale), ECCO said, “We will launch our brand in the premium category. We feel that some of the other premium brands that came to India went on a medium level in terms of target positioning. But, we are targeting the premium segment of the population.” Shoes&Accessories interviewed Michel to find out more about the brand’s strategies and many more.

CLE Gears Up for 5th Designers Fair

Organised by Council for Leather Exports, an autonomous organisation under Ministry of Commerce and Industry, the 5th edition of Designers Fair will be held concurrently with India International Leather Fair in Chennai during 1-3 February, 2020.

In A Thrust For “Make In India”, Govt To Curb Imports Of Over 350 Items

The government has identified over 350 “non-essential” imports — ranging from toys and textile products to footwear and electronic goods — on which it intends to initiate a host of measures, including an increase in customs duty apart from putting in place quality control orders to reduce shipments into the country and encourage domestic manufacturing. The government might announce import duty hikes on some products in the budget.