Tourism Boosts Rural Revitalization in Ili
China Today (English)|August 2021
THEY say you never know how big China is until you come to Xinjiang, and never know how beautiful Xinjiang is until you come to Ili.
WANG BOWEN
Tourism Boosts Rural Revitalization in Ili

Located in the Ili River Valley, west Xinjiang Uygur Autonomous Region, Ili Kazak Autonomous Prefecture boasts the magnificent Tianshan Mountains, vast grasslands, blue lakes, and romantic flower fields, attracting tens of thousands of domestic and foreign visitors every year.

During recent years, relying on those natural resources and its own profound ethnic culture, Ili Kazak Prefecture has made great efforts to develop tourism, gradually locating itself on a road towards rural revitalization.

Lavender Fields

A strong lavender fragrance greets everyone who enters Sigong Village in Lucaogou Town, Huocheng County, Ili Valley. The spectacular purple fields of lavender undulate in the wind against the Tianshan Mountains in the distance.

It is hard to imagine that this sea of flowers was once a barren stony area. The thin, sandy soil does not absorb water, and as a result, conventional crops do not grow well. Ten years ago, after extensive research was carried out by officials of the Party committee of Lucaogou Town and Sigong Village, it was decided to grow lavender. As expected, the unique local climate and geographical environment are favorable for lavender seedlings, which grew exuberantly. Accordingly, processing plants were established, and byproducts like lavender essential oil, soap, and fragrance pillows are now rolling off local production lines.

The abundance of lavender blossoms inspired the Sigong Village officials with another good idea. They encouraged the villagers to transform their courtyards into homestays and develop tourism which integrates sightseeing with catering and accommodation. According to Li Zengjie, Party secretary of Lucaogou Town, the village’s per capita annual income has now reached RMB 22,000, and the number of homestays stands at 38, with more than 200,000 visitors recorded in 2019.

This story is from the August 2021 edition of China Today (English).

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.

This story is from the August 2021 edition of China Today (English).

Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.

MORE STORIES FROM CHINA TODAY (ENGLISH)View All
A City with Vision for the Future
China Today (English)

A City with Vision for the Future

LOCATED on the edge of Xinjiang Uygur Autonomous Region, at one of the farthest points in China from the sea, stands a city that began to embrace its great economic takeoff just 10 years ago.

time-read
5 mins  |
August 2021
Setting out on the Great Rejuvenation
China Today (English)

Setting out on the Great Rejuvenation

THE centenary of the Communist Party of China (CPC) was marked by a grand gathering held on July 1 at Beijing’s Tian’anmen Square.

time-read
10+ mins  |
August 2021
A Similar History Has United Us
China Today (English)

A Similar History Has United Us

— Interview with Carlos Miguel Pereira, Ambassador of Cuba to China

time-read
10+ mins  |
August 2021
The CPC's 100 Years of “Routine Miracles”
China Today (English)

The CPC's 100 Years of “Routine Miracles”

AT a grand ceremony commemorating the centenary of the founding of the Communist Party of China (CPC) at Beijing’s Tian’anmen Square on July 1, Xi Jinping, general secretary of the CPC Central Committee, solemnly declared the completion of building China into a moderately prosperous society in all respects, the country’s first centenary goal.

time-read
4 mins  |
August 2021
An Open Xinjiang with Multi-Ethnic Beliefs
China Today (English)

An Open Xinjiang with Multi-Ethnic Beliefs

SINCE ancient times, Xinjiang has been a region where ethnic groups live together, religious beliefs are diversified, and many cultures coexist. Primitive religion and Shamanism were initially prevalent in the region.

time-read
5 mins  |
August 2021
Xinjiang in My Eyes
China Today (English)

Xinjiang in My Eyes

ON May 24, 2021, I boarded a flight to Urumqi from Beijing with a group of Chinese and foreign journalists to learn more about Xinjiang Uygur Autonomous Region, a vast territory that is home to many ethnic groups and diverse cultures. The visit has left me with lasting memories and a deeper understanding of the people and the region as a whole.

time-read
6 mins  |
August 2021
Stability and Development Are the Strongest Evidences of Human Rights
China Today (English)

Stability and Development Are the Strongest Evidences of Human Rights

OVER the past months hostile elements in certain Western countries have trumped-up charges against China concerning human rights in Xinjiang, spreading lies about “forced labor,” “genocide,” and “religious oppression” in the region.

time-read
6 mins  |
August 2021
BRI Nexus Promoting Multilateralism in a Post-Pandemic World
China Today (English)

BRI Nexus Promoting Multilateralism in a Post-Pandemic World

BORN of centuries-long interactions between China and other civilizations along the ancient Silk Road, the Belt and Road Initiative (BRI) appears as the quintessential manifestation of multilateralism on the world stage since the Second World War which was, sad to say, one of quite a different kind.

time-read
4 mins  |
August 2021
Tourism Boosts Rural Revitalization in Ili
China Today (English)

Tourism Boosts Rural Revitalization in Ili

THEY say you never know how big China is until you come to Xinjiang, and never know how beautiful Xinjiang is until you come to Ili.

time-read
6 mins  |
August 2021
Xinjiang's Cotton Industry Gets Smart
China Today (English)

Xinjiang's Cotton Industry Gets Smart

LOCATED in the northwest of China, Xinjiang Uygur Autonomous Region boasts long hours of sunshine and ample water for irrigation — making the region geographically ideal for growing cotton. Cotton grown in Xinjiang, which has good coloration and long fiber, is favored in both domestic and foreign markets.

time-read
4 mins  |
August 2021