In a large and emerging market India, food and beverages account for a substantial part of Indian consumption.
India is a large producer of fruits, vegetables and milk; the government is actively putting in place measures to develop the country as a food processing hub.
Non-alcoholic beverages comprise all beverages that are alcohol-free and include a wide range of sub-sectors such as carbonated soft drinks, fruits and vegetable juices, tea/coffee/ milk based beverages, sports drinks, energy drinks and bottled water.
The non-alcoholic beverage sector is undergoing changes in terms of product variety, business models and markets. Companies are customising their products to meet consumer and market requirements. Transparent regulations related to food safety standards, consumer and environment protection and better implementation will help the nonalcoholic beverage sector to grow and reach its potential.
This story is from the December 2016 edition of Food Marketing & Technology - India.
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This story is from the December 2016 edition of Food Marketing & Technology - India.
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