Malvika is primarily a beauty content creator over the last 7 years, and has been the pioneer in bringing beauty and makeup content creation to India. Recently, she has also attached entrepreneurship to her credentials after launching her own brand MASIC Beauty, which is determined to serve products that are an interception of luxury and affordability. Malvika is currently at a collective following of over One Million across YouTube and Instagram. She has made a conscious effort to redefine beauty standards via her YouTube videos and has introduced everyday makeup and beauty to India.
Women Fitness India gets in a candid chat with Malvika on her journey, influencer industry, and her entrepreneurial beginnings!
Malvika you started your journey back in 2016 as a content creator, today as one of the leading digital creators now that you look back how would you define your journey as, and the best advice you would give someone starting today?
I feel blessed. Very few people get to live their dream. Today, I can honestly say that I'm grateful for my failures. When I was going through these rough patches, I did not understand it and was angry most of the time. We can easily blame our circumstances or we can do something about it. I chose to pave a way for myself so that I never have to see those downfalls again.
It has been a bitter-sweet journey. My advice would be to put in your hours, do something you love, be authentic & show up for yourself every single day. You truly have the keys to that locked door, you and only you can break it open. You get to design your own life - have faith and push forward.
You recently started your own brand MASIC beauty, tell us about your ideology behind it and where do you wish to take the brand forward?
This story is from the July 2022 edition of Women Fitness India.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber ? Sign In
This story is from the July 2022 edition of Women Fitness India.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber? Sign In
Embracing Authenticity - SOHINI RANA
On a bright, serene morning, I met with Sohini Rohra, a counseling psychologist, mental health advocate, and Mrs. India Earth 2023.
8 Healthy Way - TO RING IN THE New Year
If you want to run away from everything, stay fit and have a fun on New Year's Eve, then go to a ski resort.
How Yoga Helps Parents
Create a Calmer Home For Their Children
SMART WEIGHT LOSS - For 2025
Losing weight is a common New Year's resolution, and while 80 percent of New Year's resolutions fail by midFebruary, we're here to tell you not to get discouraged. It's up to you to make sure that this is different, and it starts by year having a plan.
LAUGHTER - The Best Medicine FOR DRY EYE
A new trial finds laughter exercise as effective as artificial tears in relieving dry eye symptoms, offering a fun alternative for patients.
From Outer Beauty To Inner Brilliance - ARIKA SINGH
As the Editor-in-Chief of Women Fitness India, I've had the pleasure of meeting many extraordinary women who embody strength, resilience, and vision.
Christmas Recipes
Chef Beena Noronha, fondly known as Chef Bee, is the creative force behind Gigi and Lyla, where she masterfully blends tradition with innovation to create unforgettable dining experiences.
Air Pollution And PREGNANCY - THE SILENT THREAT AND HOW TO STAY SAFE
You may worry about how everyday chemicals and air pollution could affect your unborn baby.
HEALING FROZEN SHOULDER - Simple Stretches For Women
Frozen shoulder, or adhesive capsulitis, is a condition that causes pain and stiffness in the shoulder joint, progressively limiting the range of motion.
5 Healthy Dessert Recipes
To Eat Guilt-free During Festivity