Be it the business segment or the leisure brand, its impact on the revenue optimization is the serious concern of the hospitality majors. The popularity of spas in hotels has been growing over the past few years and are now an integral part of the hotel experience. As experts point out, they are the real leverage points for attracting new clientele, improving occupancy rates as well as guest satisfaction, and hence their loyalty.
Let us look at some latest trends in the spa industry designed to promote holistic well being.
Payal Mehta, Operations Manager, Crowne Plaza New Delhi Okhla
Wellness, which was once considered a luxury, is now a necessity in the life of urban travelers. The paradigm shift is more evident in the post pandemic era. Few of the key spa trends for this year include:
Revival of Ayurveda: The millennials are curious to go back to the roots and explore the magic of Ayurvedic science as a preventive health measure while the older generations pick these therapies for healing benefits. Keeping this in mind, we have launched five Ayurvedic therapies namely Abhyangam, Spine Basti, Shirodhara, Kashaya Dhara and Udvartana at our wellness sanctuary Spazzo.
Sound Bath: It is a meditative experience during which a group of people lie down and listen to resonant sounds. It involves echoing sounds by singing bowls which gives a sensation of sound filling the entire room.
Immersive Spas: Immersive Spas use virtual reality technology to make guests feel as if they're surrounded by the natural world while experiencing the healing therapies.
Crystal Healing Therapies: Crystal and Gemstone healing sessions help balance the chakras and enhance well-being.
Ashley James, GM, Angsana Oasis Spa & Resort
This year we are seeing more treatments for stress management with a focus on 'Communion With Nature."
This story is from the March - April 2023 edition of Hotel Business Review.
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This story is from the March - April 2023 edition of Hotel Business Review.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
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