DealShare: SOCIALLY YOURS
Retailer|March - April 2023
DealShare's target group is consumers in the income bracket of Rs 50,000 per month, with helping over a thousand local and regional brands to market and sell their products nationally.
VAISHNAVI GUPTA
DealShare: SOCIALLY YOURS

Started in 2018, the social commerce company DealShare, with the help of a network of small entrepreneurs (DealShare Dosts) and a mobile app, is helping over a thousand local and regional brands to market and sell their products nationally. It leverages social networks, both physical and online, to sell its products. “We majorly source products directly from the quality manufacturers whose brands have not been able to become popular because they don’t know how to sell or market their product. These manufacturers pass on their products to us at prices closer to their cost price and in turn, manufacturers make a little more money than what they were making earlier because of economies of scale,” said Sourjyendu Medda, Founder and Co-CEO, DealShare.

The company currently stands at a $600 million annualized revenue run rate. Its valuation is $1.7 billion, and the total funding raised by the company is $393 million to date.

Brand Presence

DealShare is present in 8 states, covering around 140 cities and towns. It has achieved this scale on the back of its distribution model powered by a network of entrepreneurs called DealShare Dosts. DealShare Dosts do the warehousing and last-mile delivery for DealShare for regions with less than 5 lakh population. However, in large cities, warehousing is managed by the company and last mile deliveries are done by DealShare Dosts.

This story is from the March - April 2023 edition of Retailer.

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This story is from the March - April 2023 edition of Retailer.

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