The small mom-and-pop stores also referred to as Kiranas have evolved drastically over time, especially in a country like India where they significantly contribute to the growing economy. In India, close to 12 million small momand-pop stores dominate domestic grocery retailing with a whopping 90 percent share. Considered to be the one-stop solution for an individual’s day-to-day needs, the Kiranas can be considered indispensable but with technology seeping into our lives, Kiranas are not far behind.
Numerous brands such as 1K Kirana, OhLocal, Jumbotail, etc. are working towards digitizing these Kiranas, allowing them to stay relevant through time.
Transforming Retailers Digitally
OhLocal is aiming to bridge the gap between online and offline commerce, through its next-gen hybrid commerce platform. It is digitizing India's local sellers while focussing on their strengths.
This story is from the January - February 2023 edition of Retailer.
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This story is from the January - February 2023 edition of Retailer.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
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