Here are the key trends that are influencing Indian consumers’ online and in-store grocery shopping habits:
1 Engaging Experiences, Convenient Delivery
The pandemic has given rise to a number of ordering and delivery services – bringing home-bound consumers everything from medicines to groceries. Two in five Indian consumers find using online grocery shopping apps convenient. At the same time, nearly twothirds consider grocery shopping at neighborhood stores to be fun.
This story is from the January - February 2023 edition of Retailer.
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This story is from the January - February 2023 edition of Retailer.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
Already a subscriber? Sign In
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