Starting a side hustle is something many of us dream of and with the rising cost of living, a few extra dollars wouldn’t go astray. But it can also be a difficult and potentially tiring process, especially if you’re juggling your new enterprise with family obligations or a main career.
If you do decide to take the plunge, Iolanthe Gabrie, author of 100 Days of Brave, says the benefits can make it worthwhile. “You don’t need to remake the wheel – you just need to provide a service or product that’s in demand,” she says. “That could be anything from hairdressing to virtual PA-ing to gardening or cake baking.”
Here’s how to set up your side biz without burning out!
HOW DO I KNOW IF MY IDEA WILL WORK?
First, Gabrie says, you'll need an honest opinion. "It's important not to over-commit to a business concept before testing it out on people who are not your friends and family," she says.
"Market testing is something even the biggest of brands can forget to do. It's a costly lesson, whether we're spending time or money on a project. You can find great online 'vox pop' tools to help you get real potential customer feedback before committing to a side hustle."
DO I NEED MUCH MONEY TO START?
This story is from the February 06, 2023 edition of WHO.
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This story is from the February 06, 2023 edition of WHO.
Start your 7-day Magzter GOLD free trial to access thousands of curated premium stories, and 9,000+ magazines and newspapers.
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