Ever since the Aikon was relaunched back in 2016 it has become the best-performing collection for Maurice Lacroix. In the market where the steel sports watch with an integrated bracelet is a hot commodity, the affordability of the Aikon along with its design and brand assurance practically guaranteed its success. Since the first version came out with a quartz movement, Maurice Lacroix has progressively grown this collection to encompass every segment in their price bracket. There are quartz models and versions with the #tide ocean material at the more affordable end of the spectrum and the higher-end range includes an Aikon with a skeletonised mechanical movement and even one that has intricate engravings on both the case and bracelet.
This story is from the Legacy 2024 edition of World of Watches.
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This story is from the Legacy 2024 edition of World of Watches.
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